March 2011

99 Problems But A Brand Ain’t 1 *Lecture*

160 over 90 is a branding agency. Some of their clients include American Eagle Outfitters, And 1, Nike, Philadelphia History Museum and the City of Boston. 160 over 90 will present some of their print ads and talk about how the agency goes…

Spring Break Reading Recommendation

Perhaps you didn’t get around to booking that trip to Florida.  Maybe you just didn’t feel like visiting your family. Your friends have vanished and you’re left with the dull chore of filling in an empty space allocated to you.…

sp11wherechildrensleep

Where Children Sleep Photo Project

James Mollison has developed an interesting project that really touches base with hearts across the world. James Mollison was born in Kenya in 1973 and grew up in England. After studying Art and Design at Oxford Brookes University, and later…

Fonts for Copywriters

Hello all! One of my favorite ways to get started writing, is to pick out an interesting font. Most of the time, ads won’t use standard fonts like Times New Roman or Comic Sans. You know what- let’s just go…

Interning at The Gabriel Institute

I’ve been interning at the Gabriel Institute and I can say that I have really learned a lot. The Gabriel Institute is a B-to-B company, although they are moving towards working with consumers, and I’m sure it is a little…

A “Chevy Nova” Situation

One of the first lessons I can remember learning in Professor Olson’s Intro to Advertising class is that when developing an ad campaign, one must always take into consideration who the audience is. The famous example that paired with this…

THE Charlie Sheen… On Twitter.

Yes, that’s right. Now you can follow Charlie Sheen and all that he has to say to out loud on Twitter. At 9 am yesterday morning, Sheen decided that he wanted to start a Twitter account to share his side…

Parkinson Council Internship

Parkinson Disease ABOUT US INFO : “The Parkinson Council, an affiliated chapter of the National Parkinson Foundation serving the greater Delaware Parkinson DiseaseValley, raises funds to provide financial grants to entities that are dedicated to: Promoting research into the causes and cure…

The sofa, carpet, window treatment internship!

I am excited to announce that I FINALLY found an internship, after a very long search! Sheffield Furniture and Interiors has agreed to take me on as their intern Copywriter in their creative department. I am pretty excited about the…

Gotta Be a Go-Getter

  Aside from designing some really cool content at Maiden Media Group, I have found that my favorite part of my internship has been immersing myself in a variety of other departments and activities. We have been taught in classes…

Cliches- A good thing?

Seth Godin is a marketing heavyweight (a quick trip to his Wiki will attest to that). I came across a blog post by him recently, and knew I had to share it here. He writes a very insightful post on…

Throwback Designer: Gerd Arntz

Gerd Arntz, a graphic designer from the early 1900’s is probably one of the most implicitly secret inspirations of today’s design. What may seem  like clip art to the average person, is a collection of prints created by Gerd. He…