October 2012

Internin’ at the Ranch (Red Tettemer)

Hello! I’m Jillian Zimmer and I’m a senior here at Temple studying Advertising, Art Direction. I’ve been an intern at Red Tettemer + Partners for almost 2 months now, and my experience has been nothing short of awesome. It’s almost…

TED: Ideas Worth Spreading

As my December graduation draws nearer I find myself being bombarded with advice to get the upper hand on entering the world of advertising. I am sure you have heard it is extremely important to keep up with news in…

Release Your Inner Bond

We’ve all been there, sitting in our advertising classes trying to think of some unique way to promote brand awareness or sell the product. They key is to do something people will remember and appreciate. This is not news to…

Several Brands Drop Armstrong Including Nike

As an advertising student here at Temple University, the concept of celebrity endorsements its often taught in the 1000 level classes. We learn that brands create a voice and often times will use an iconic celebrity to support their brand…

Who Loves Ya? Interning at LevLane Advertising

As a copywriting student, I am privileged to be in the Traffic and Production department at LevLane Advertising Agency.  The internship is extremely hands-on, and gradually introduces me to the up-keep of  the creative department . From the maintenance behind…

The Future of Advertising

Where creative meets compromise and potential meets promise- “Teaching High School Advertising” is like no other course at Temple. It’s a place where minds, specialized in different subjects, come together and contribute to success on both a personal level and a collective one. Being…

Making a Magazine: Not Your Average Internship

Since last fall, I’ve been a Graphic design intern at The Village of Arts and Humanities on 10th and Germantown Avenue (wander four blocks Northeast of Annenberg- when you see the mosaic gardens and murals, you’re in the right place).…

The Bright Side of Banking

In the last five years the banking industry has given itself a less than stellar image among the general public, myself being one of those who had lost faith. That being said I would have never seen myself working for…

Welcome to the Real World

Hi! My name is Tia and I am currently an intern at Harmelin Media. At Harmelin I am part of the Account Management team where I have been learning the tricks to the trade for the past two months. Because…

Site Visit: Chemical Heritage Foundation

As part of my events internship with GEP: Philly I have a number of tasks that I may complete. One of my tasks is creating and attending site and vendor visits with venues and companies in the Philadelphia area. Today,…

Way Back Burgers

Life on the WayBack

Hey there! Well I have been interning with Rao Group Inc. (RGI) for a few weeks now. RGI is a company that owns restaurant franchises. I have been working with their staff on how to get new restaurants recognized and…

Anderson Cooper Tells All

On Thursday October 18th I had the amazing opportunity to join the Temple Community at a Q&A with the talented journalist Anderson Cooper. After being honored at the 2012 Excellence in the Media banquet, Anderson Cooper made his way to…

So Many Changes

My name is Stefania Marsico and I am currently interning at LevLane advertising in the account management department. I have been at LevLane for two months now and have already learned so much. In the account management department I have…

Quaker City Mercantile Agency Tour

TEMPLE AD CLUB PRESENTS: Quaker City Mercantile Agency TourMonday October 15, 2012 4:00 pm – 5:00pm Quaker City Mercantile is a hybrid of 19th century mercantilism and 21st century brand artistry. They create brands from the ground up and bring…

Temple Goes Behind The Wire

Phi Beta Sigma Fraternity, Inc. Epsilon and Media Meltdown Productions present Temple Goes Behind The Wire: with Brian Anthony Wilson (from the hit HBO series The Wire) Tuesday, October 9, 2012 @ 6:30PM Student Center Underground

Controversial Advertisements

As an advertising student at Temple University we all all required to take Morality, Law, and Advertising. To be completely honest I wasn’t sure what to expect from the class and all together wasn’t that thrilled to be taking it…

CRW Graphics

CRW Graphics is a commercial printing and digital printing company in Pennsauken, New Jersey and I had the pleasure of visiting them and getting an incredibly informative tour about how their facilities work. CRW offers a full range of services…

What Is A Food Cooperative?

Hello! My name is Hillary and I’m currently interning at the Swarthmore Food Cooperative. When I tell my family, friends, and peers I work for a Co-op, I get the same puzzled look. A look that wants to ask, “What’s…

Anderson Cooper to be honored at 2012 Lew Klein Awards

  Following the ceremony, the anchor of CNN’s Anderson Cooper 360° and host and executive producer of Anderson Live also will participate in a separate Q&A session with Temple students to offer an insider’s perspective on broadcasting and journalism in Tomlinson Theater. Cooper will…

Advertising Week in NYC!

Each year, NYC hosts a huge event that gathers all of the advertising and marketing industry’s leaders which features over 200 special events and ‘thought leadership seminars’. Why am I telling you this? Because you should consider going! The event…

IABC Philly: Generating Media Coverage That Matters

TIME: 5:30 – 7:30 PM LOCATION: Philadelphia Marriott West October 24, 2012 5:30 – 7:30 PM Philadelphia Marriott West Hotel, Conshohocken, PA Cost: $35 Members; $45 Non-Members; $15 Students Tony DeFazio is the president of DeFazio Communications, LLC, a Conshohocken, PA-based public…

Annual ‘Winning Brands’ Breakfast Seminar

TIME: 8:30-10am COST: Members $30; Students $10; Non-Members $45 LOCATION: Independence Visitor Center On Thursday, November 8, 2012, the Philly Ad Club will be holding the third annual “Winning Brands” Breakfast Seminar. “Winning Brands” are the leading brands within their industry, with a…

Infographics: Not Just An Ad Fad

While Webster’s fails to recognize “infographic” as a legitimate term it seems the phenomenon is not going anywhere anytime soon. Wikipedia however offers up a pretty accurate definition to work with. Information graphics or infographics are graphic visual representations of…