October 2010

Try it out.

After interning for a handful of companies, it was important for me to actually choose an internship in my senior year that I would enjoy. I had previously interned for a major production company, a small agency, and some other…

When Should I Get an Internship?

The most common question people have when starting a career in any field is, “When do I get an internship?”  Some people will tell you to wait until your junior year.  I say, “Why wait?” If you have an idea…

My _____ : Round 2

We all used Myspace. It was our first foray into the world of social media… “EXCUSE US! Don’t forget about Friendster! WE ushered the way for Myspace….” Oops, sorry Friendster. 2003 feels sooo long ago. Please don’t be mad. So…

Korean Air: Excellence in Flight

I was up earlier than usual a couple of days ago (4AM) and I saw what I knew right away would be a cool commercial. In my sleep daze I got a bit excited to see what the brand was…

Machinery Philly!

Yesterday we had speaker come in for Creative Thinking (an ad course). Mr. Ken Cills of Machinery Philly gave a presentation on “how to be creative” and what has worked for him. I wasn’t able to find a site for…

"Free" Stuff

GUEST BLOGGER: Keith Flanagan—keith.flanagan@temple.edu My shared cubicle at Comcast-Spectacor is conveniently located next to the 76ers sales department. I say convenient only because the endless ringing of telephones and sales pitches combined with a steady stream of coffee tends to…

The Changing State of Media

With the changes in technology the way media is bought and sold is quite different then how it once was. It seems as though everything is moving more toward the interactive side and certain mediums are suffering because of this.…

LevLane: Client Updates & Awards

I think one of the most important things to do as an intern is keep up with the new clients that your company is signing on and with the rewards they are receiving. LevLane has three new client relationships; Philadelphia…

City Year Greater Philadelphia Internship

Hi, my name is Deione Sydnor-Robinson, Senior Advertising major at Temple University, currently interning at City Year Greater Philadelphia. The United States is currently facing an Educational Drop-out Crisis, every 26 seconds a students gives up on their education, which…

LevLane: Philadelphia Technology Park

On this past Wednesday, October the 20th, Philadelphia Technology Park opened.  This was all thanks to fellow employee at LevLane, Holly Mantle. Holly has been working on this project for a very long time now and finally her hard work…

LevLane Gives Back to Philadelphia

Being an intern I get to see all the cool promotions/creative ideas going through the agency. Francesca Gunning, Account Manager, has been working on a project for over 7-8 months involving Hunting Park.  The story was aired October 14th on…

This Week at TAC: ReminderMedia Recruiter Visit!

This week’s general body meeting featured a visitor from Reminder Media, Andrea “Andy” Hartfield. Reminder Media is a small business specializing in Sales and Communications in Real Estate. They mainly work with real estate companies, mortgage brokers, and financial advisors.…

Oh, Advertising & The Interactive Department

I am Gabrielle. I am a sophomore now and I’ve been interning at LevLane Advertising in the interactive department since April of my freshman year. I am an Advertising major. I love it!!!!!!!!! I love my job–what I do and…

OGILVY!!

TAC is very very excited. That is because Ogilvy comes to visit us tomorrow! This is an amazing agency from New York, and will allow students in advertising an even more amazing opportunity. Ogilvy will be holding an information/recruting session…

The ad salesman internship

Still no real luck with selling ads for the Sporting Club at the Bellevue.  I am targeting local businesses in center city and I have the feeling merchants are weary about putting ad money up for a new magazine they…

Philadelphia: Mural Capital of the World

I have worked at LevLane Advertising/PR/Interactive for 3 weeks as of Monday Oct 11, 2010. Thus far this experience has taught me that when people say the advertising industry is such a fast paced environment it really is. As an…

TAC Meetings

Yesterday, TAC members got to enjoy a Q&A panel about internships from its very own members. The panel was very informative and diverse. From internships in Philly, to Chicago, and even Australia, the insights were invaluable. A few tips I…

Dentyne: Practice Safe Breath

This campaign has been around for a little while, but I didn’t notice it ’til recently. Almost a year ago, I entered a contest where one of the objectives was to create a few Dentyne ads that were both fun…

Staying Local with MOD Worldwide

One of the best parts about interning at MOD Worldwide is its location and the many local clients they have. Being able to walk down the block to take pictures of a new property for a realty company’s website, or…

TED Comes To Philadelphia!

It’s the moment that many creatives in the Philadelphia area have been waiting for, TED is holding a conference right here in the city of brotherly love. For those who are unfamiliar “TED is a non profit devoted to Ideals…

Temple Ad Club has joined the blog!

Hey everyone! My name is Katie Killian and I am the Communications Director of TAC. We have decided to join this blog to see what everyone else has been up to, as well as to inform you guys of some…

Writer's Block on that Ad? Try These Exercises!

September has vanished. A new month is here, and your acclimation process is almost complete. The syllabus, the introductions, gathering of supplies, and lectures have eased you in gradually. The transition from carefree summer days to solitary homework captivity starts now.…

Apathy: The Web's Worst Enemy

When I was little, and I’m talking Micro-Machines, Thundercats, Roger Rabbit underwear little, my cousin and I used to bicker over sharing toys. David always brought more toys with him to sleepovers at our grandparent’s house. Just to make the…

3D isn't just for Movies

A new trend is rising, but is it really new? Remember as a kid when you read your favorite kiddie magazine or comic in 3D, well we’re all grown now and so have our magazine preferences (hopefully). However that doesn’t…

The 411 on Social Media

Social Media… where to begin? How about today? Yes, let’s begin with today. In fact, let’s begin with this very moment. I am riding shotgun in a Scion, coming back from the Bloomsburg Fair (btw, superb people watching if you…

Baby Carrots baby!

I’m not sure if this will really catch on especially with the hard sell. The overall campaign can make good conversation for Intro to Advertising.

Now Showing: A Play on Words!

At some point in your life you’ve been subjected to a pun. Whether or not it hit the mark is subjective. A pun doesn’t extend you too much comically. It’s generally a pretty safe way to go. If you do falter while using…