Julie Glazer – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Wed, 27 Sep 2017 15:20:43 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png Julie Glazer – AdLib https://templeadlib.com 32 32 The Internship Gears of Machinery https://templeadlib.com/the-internship-gears-of-machinery/ https://templeadlib.com/the-internship-gears-of-machinery/#respond Mon, 03 Apr 2017 19:39:05 +0000 https://smcsites.com/adlib/?p=17349 Hi all! My name is Julie Glazer and this semester I had the honor and privilege of interning at Machinery, a strategic and creative ad agency. The small company consists of a handful of employees who are passionate about building brands and creating clever communications. Machinery prides themselves on being honest-to-goodness nice guys to work with, and in my experience, they truly are.

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]]> https://templeadlib.com/the-internship-gears-of-machinery/feed/ 0 Super Bowl Reaction Piece: Hyundai Genesis https://templeadlib.com/super-bowl-reaction-piece-hyundai-genesis/ https://templeadlib.com/super-bowl-reaction-piece-hyundai-genesis/#respond Sun, 18 Sep 2016 13:39:32 +0000 https://smcsites.com/adlib/?p=17118 With the Super Bowl drawing in millions of viewers, Hyundai Genesis was able to leverage their brand in a funny and clever way. They used comedian Kevin Hart to draw focus to a key piece of technology – the Car Finder feature, engage viewers with humor, and surprise and attract potential buyers with the features and technology their cars now offer. I do think this brand was successful because I…

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