tua81297 – AdLib

Bobos Invade our cities, then leave.

tua81297 — Mon, 09 May 2011 14:43:13 +0000

Since the 90’s the Bobos have been invading our cities and changing the way they look. Bobo is a term which combines the two words Bohemian and Bourgeoisie; these two words seem as though they would never be put together, but this consumer group has values and ideals from both sides of the spectrum. Their motivations combine those of the liberal idealists of the 1960’s and entrepreneurial…

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Weston Fitness – Exploring Social Media

tua81297 — Sat, 04 Dec 2010 09:13:08 +0000

Social Media is free and pretty much everyone uses it. At Weston Fitness, I control all aspects of both our Facebook pages (one is a business to “like” with a more professional feel and the other is a person that we can be less formal on) I have currently doubled our amount of friends and am gaining more friends by adding incentives, such as free coupons and gift certificates…

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Weston Fitness – Health Fair

tua81297 — Sat, 04 Dec 2010 09:11:51 +0000

After working at Weston Fitness doing their PR, Marketing, and Advertising for two months, my boss and I planned a Health Fair in the lobby of 1818 Market (a huge office building on Market Street). In order to set this up, I a lonely intern, got to go sit in on a meeting with the owner of this building in his beautiful office furnished luxuriously with a long mahogany conference table.

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My Weston Fitness Experience

tua81297 — Sat, 04 Dec 2010 09:10:50 +0000

Starting off at Weston Fitness I was extremely nervous because I knew I wasn’t walking into an Ad agency or anything obviously advertising related, so I was unsure of exactly what they expected of me. Right off the bat the employees were super friendly and everyone introduced themselves. It was easy to ask anyone for assistance (especially in answering the phone that wasn’t mine…

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