Brittani S. Potts – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Mon, 30 Apr 2012 19:30:48 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png Brittani S. Potts – AdLib https://templeadlib.com 32 32 The Beginning of the End https://templeadlib.com/the-beginning-of-the-end-2/ https://templeadlib.com/the-beginning-of-the-end-2/#respond Mon, 30 Apr 2012 19:30:48 +0000 https://www.templeadlib.com/?p=11938 Hello all! As my internship with Sodexo and the Temple Dining Services comes to an end, I realize that I learned so much from this experience and gained many positive skills. First, I’ve learned that art direction of advertising isn’t all about the design; it’s about making the design work with the strategy to make the ad effective. In order to really get students’ attention…

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“Design is creativity with strategy.” https://templeadlib.com/design-is-creativity-with-strategy/ https://templeadlib.com/design-is-creativity-with-strategy/#respond Mon, 02 Apr 2012 19:03:51 +0000 https://www.templeadlib.com/?p=11270 Students at Temple see thousands of advertisements on campus each day. Some are hung on bulletin boards; others are passed out on Liacouras Walk. But the ads and event posters hanging in the Louis J. Esposito Dining Center and the Valaida S. Walker Food Court in the Student Center—are made by me and the rest of the marketing team at Sodexo! Sodexo is in charge of all dining services here at…

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