Thanh Le – AdLib

The AD industry: Stress, but Great Rewards

Thanh Le — Mon, 12 Nov 2012 15:55:20 +0000

Throughout my whole experience as an account service intern at Tag Strategies, the internship has taught me how valuable it is to apply the knowledge you learned from the classroom into the real world. It has also taught me that every branding firm and agency is different. Whether its big, small, or medium sized, each agency has a different goal. What I really like about Tag Strategies is its…

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Discoveries & Some Helpful Tips – Interning at Tag

Thanh Le — Thu, 08 Nov 2012 16:57:53 +0000

It is more than halfway through my account service internship at Tag Strategies and it has been an eye-opening experience for me. I was excited on the first day yet nervous not knowing what I was getting myself into. Since the first day to now, I have learned and practiced everything from: tracking and purchasing orders for client products stages of the creative process the writing style for…

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Advertising Week in NYC!

Thanh Le — Wed, 03 Oct 2012 23:49:27 +0000

Each year, NYC hosts a huge event that gathers all of the advertising and marketing industry’s leaders which features over 200 special events and ‘thought leadership seminars’. Why am I telling you this? Because you should consider going! The event takes place from October 1st through October 5th. If you can make it to any of the days or at least one day for a couple of hours, it’ll be worth…

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SHESAYS, A Global Creative Network for Women

Thanh Le — Fri, 11 May 2012 00:01:33 +0000

I’ve stumbled upon an interesting website called SheSays, an award winning organization (London based), promoting free mentorship and events for women who aspire to work in the creative advertising and marketing industries. What I like about this site is it gives information and updates on the latest events relating to the advertising business. They are also based in NYC, Melbourne, Toronto…

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G2 Agency in NYC

Thanh Le — Thu, 10 May 2012 11:58:24 +0000

With a recent visit to one of the world’s top advertising agencies, G2 was absolutely a thrill! The main headquarters office is located right in the heart of NYC. What can get better than that? G2 is an integrated marketing services network agency under Grey Global Group. For those of you who don’t know who Grey is…Grey Global Group is part of the WPP Group which operates many of the best…

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What I’ll Be Doing This Summer…

Thanh Le — Fri, 04 May 2012 14:16:16 +0000

I know its been a while since I blogged, but here’s an update to what’s been happening. Ever heard of i-g creative? That’s where I’ll be working for my 2nd internship! “Its an entertainment marketing and online publishing agency specializing in the creation and management of online networks and communities.” – i-g creative I will be spending some of my time this summer at i-g creative…

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Google: Looking into the Future. Literally.

Thanh Le — Sat, 07 Apr 2012 13:01:45 +0000

Google has created an augmented reality glasses called Project Glass. The glasses itself looks very futuristic and it can perform simple functions and it acts like a smartphone, a navigation system, a day planner, camera, and so on. So could these glasses be a HIT or a FLOP? What do you think? Could these glasses have some kind of effect for advertising in general? Maybe Facebook and Apple…

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Visual Power

Thanh Le — Thu, 29 Mar 2012 02:09:10 +0000

Just take a look at this print ad… At first glance, I thought it was a cellphone too, but taking a second glance, its something more than that. Nissan’s “CellTruck” print ad was created by TBWA Argentina. Brilliant, isn’t it? The art direction of this concept was executed very well! Not only does Nissan promotes the well being of others by emphasizing on the message of “Don’t text whiling…

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Facebook & the Much Younger Generation

Thanh Le — Thu, 29 Mar 2012 01:53:35 +0000

I came across an article on AdWeek called “Data Points: The Kids are Online.” The article basically reveals how younger children today such as 7 years old are already using social media sites like Facebook. I started using Facebook when I was 17 (however I am no longer a Facebook user) and I didn’t really use it much except to comment on a few friends’ walls. It really boggled my mind to think…

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Connect Philadelphia, A Networking Opportunity!

Thanh Le — Thu, 15 Mar 2012 03:16:13 +0000

St. Joseph’s University is hosting an exclusive event for college students who are looking to network and look for career opportunities! Among the list of confirmed employers/organizations, I saw that the Brownstein Group will be attending! The Brownstein Group is a large brand communication firm specializing in advertising, digital, branding, and public relations right here in Philadelphia!

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Minority Leadership! – Comcast Launches 4 New Networks

Thanh Le — Thu, 23 Feb 2012 14:31:05 +0000

Comcast announce its plans to make a change in the cable television network by launching 4 NEW networks! Starting soon as early in April 2012! The headliners are Magic Johnson (retired professional basketball player), P. Diddy (entrepreneur), Robert Rodriguez (film director), and Constantino “Said” Schwarz (Spanish language tv veteran). What’s more important is the minority representation!

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Philly AD Club’s Job Genius Bars, A Must Go!

Thanh Le — Thu, 23 Feb 2012 01:08:56 +0000

Do you need an internship? Do you want a job? Or, do you want to do some exploring? Attend Philly AD Club’s Job Genius Bars, an event that gives college students a chance to participate in interactive sessions, hear job searching tips, talk to “geniuses” in the industry, and gain more knowledge on how to be one step closer to their dream career. If you’re looking for expert advice on your…

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Google Promoting All Kinds of Love!

Thanh Le — Sun, 19 Feb 2012 16:32:52 +0000

Valentine’s Day is all about love. It doesn’t matter if you spent it with a significant other, with family, with friends, or with your pet. LOVE is everywhere. For those of you who’ve spent this past Valentine’s Day with your significant other, you might have missed Google’s 1 minute animation doodle about a boy trying to show his affection for a girl. How does he get into her heart?

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