Luke Harsel – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Sun, 11 May 2014 07:04:46 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png Luke Harsel – AdLib https://templeadlib.com 32 32 Another Search into Advertising Music with Google PPC https://templeadlib.com/another-search-into-advertising-music-with-google-ppc/ https://templeadlib.com/another-search-into-advertising-music-with-google-ppc/#respond Sun, 11 May 2014 07:04:46 +0000 https://smc.temple.edu/adlib/?p=15124 The most recent campaign I’ve set up to run here at WXPN has been another very interesting project. This campaign was directed to increase traffic towards The Key (WXPN’s local music blog) and more specifically, the concert review section of the blog. From the start, I knew it would be intriguing as a PPC campaign because it is such a specific destination on the web. However, I was in luck since…

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]]> https://templeadlib.com/another-search-into-advertising-music-with-google-ppc/feed/ 0 If You Like the Content, You’re in Luck! https://templeadlib.com/if-you-like-the-content-youre-in-luck/ https://templeadlib.com/if-you-like-the-content-youre-in-luck/#respond Thu, 24 Apr 2014 18:47:57 +0000 https://smc.temple.edu/adlib/?p=14970 My time interning at WXPN has been a mix. I’ve been learning lots on web design and web advertising, all the while swamped in new music discovery. As a big music fan, that’s fine with me, so I’ve determined XPN is an awesome place to work. Its a pretty social office, and there’s great new music I discover everyday just by being around music people and working on the site…

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