Daniel A Yesilonis – AdLib

The Hidden Value of Reception

Daniel A Yesilonis — Thu, 17 Dec 2015 20:10:46 +0000

I’ve interned at Tierney for almost a year now and many people ask me what the most beneficial part of my experience has been. Since my internship has been so amazing I give them a long list of things I’ve enjoyed including summer intern projects, brainstorming sessions, secondary research and reception. That last item often confuses people, how can sitting at the reception desk for an hour every…

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Goodbye Tierney

Daniel A Yesilonis — Thu, 17 Dec 2015 20:08:49 +0000

In two weeks my internship at Tierney will be over. If you asked me freshman year if I would ever get the chance to intern at my dream agency I would have told you no. Now, after one year of interning I am nothing but grateful. Interning at Tierney has given me a newfound appreciate for the advertising industry and helped me develop many necessary skills to prepare me for my future career.

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Strategy Explained

Daniel A Yesilonis — Thu, 30 Apr 2015 19:54:21 +0000

When I tell people I am a strategy intern I get a lot of confused responses. “Strategy” is a buzzword in the communications industry that can mean many different things. Not many people understand how vital good strategic planning is to creating good advertising. Because of this confusion I thought I would use this blog post to explain the role of the strategy department as it relates to my…

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Lots of Learning at Tierney

Daniel A Yesilonis — Mon, 13 Apr 2015 18:53:42 +0000

I’ve had the incredible opportunity to spend the semester as a strategy intern at Tierney Communications. It has honestly been one of the greatest experiences of my life. I’ve learned so much here that I couldn’t decide one thing to write about. So here are four of the most important things I’ve learned at my internship. 1. Culture Matters: Culture is incredibly important to office life.

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Social Media Explained Book Review

Daniel A Yesilonis — Tue, 21 Oct 2014 20:10:19 +0000

In this book review I summarize Social Media Explained and share my thoughts on the main concepts found in the book. Thanks for listening.

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