First Fridays, free tots
Since the beginning of this semester I have been interning at North Bowl Lounge N’ Lanes, which is located at 909 N. 2nd Street (Northern Liberties). North Bowl is a bowling alley that radiates friendliness and presents an atmosphere that compliments a good time. One of my supervisors, Mandi Bompensa, is a graphic designer and marketer for North Bowl who was a recent addition to the business. My major is advertising, copywriting track, and at North Bowl I have dabbled in everything from street-level marketing to social media marketing. On the first friday of every month North Bowl exhibits art work of different local artists, and I had the task of putting out flyers all along 2nd street advertising the event to people walking on the street. First Fridays at North Bowl allow people to come in after the art galleries have closed, and provides a complimentary buffet as well as drink specials. Every First Friday event that I have seen in my internship period has had very good turnouts, that has exposed North Bowl to new customers. Being a small business makes attracting new customers a very important part the business, so throwing events like the First Friday art exhibits allows for exposure to people who would otherwise not know about the place.