analytics

A journey of self through professionalism

Hello Owls! As a sophomore advertising student with a concentration in media planning, I spent loads of time looking for an internship that would be meaningful for the career that I desire to pursue. I landed a summer internship at…

Interning for a Start-Up Team

Hi! My name is Ashley Truong, I’m currently a junior studying Advertising still deciding on a concentration. This semester, I got the opportunity to intern for a small start-up team called DL Dating as a Digital Marketer. DL Dating’s objective…

A brief overview of what a Seer Interactive Intern works in

SEO, PPC, and Analytics: A Brief Overview

You’re eating a new brand of breakfast bars, and then a question comes to mind. Something along the lines of: “What are the healthiest granola bars?” In decades past, one might have looked in a book or asked a fellow…

The Importance of Tracking Links To Measure ROI

My Name is Carlos Castro Miranda and I am serving as a social media intern at Slice Communications. Slice Communications is a Philadelphia based social media and public relations firm consisting of approximately ten full-time employees. Currently, I create social…