at&t – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Mon, 04 Mar 2013 19:23:26 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png at&t – AdLib https://templeadlib.com 32 32 AT&T Shuts Down T-Mobile in New Ad https://templeadlib.com/att-shuts-down-t-mobile-in-new-ad/ https://templeadlib.com/att-shuts-down-t-mobile-in-new-ad/#respond Mon, 04 Mar 2013 19:23:26 +0000 https://smc.temple.edu/adlib/?p=13882 This is competitive advertising in its most straightforward state. AT&T put out these ads last week in newspapers blatantly attacking T-Mobile for their dropped calls and slower speeds. This was a bold move for AT&T to use such an honest advertisement to get at their competitor. Putting the full focus on the faults of their competitors and only stating their own company name in smaller print…

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]]> https://templeadlib.com/att-shuts-down-t-mobile-in-new-ad/feed/ 0 What if Septa stations could be branded? https://templeadlib.com/what-if-septa-stations-could-be-branded/ https://templeadlib.com/what-if-septa-stations-could-be-branded/#comments Thu, 24 Jun 2010 12:43:36 +0000 https://smc.temple.edu/ad-lib/?p=1412 Septa is one of those things that can still be a pain in the neck even on its best day. From its fare increases, to its delightfully indifferent employees, to its overall culture of mediocrity, Septa really needs every dime it can get. According to NBC10.com, “Septa will vote next week on the $5 million deal to rename the stadium station after the telecommunications company.” NBC is talking about…

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