Clever – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Wed, 30 Mar 2011 12:48:48 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png Clever – AdLib https://templeadlib.com 32 32 The Axe Effect https://templeadlib.com/the-axe-effect-2/ https://templeadlib.com/the-axe-effect-2/#comments Wed, 30 Mar 2011 12:48:17 +0000 https://www.templeadlib.com/?p=5102 This print ad for Axe body spray was brought to my attention today, and I thought it might be time to comment on Axe’s advertising which is– surprisingly, clever. Of all the body sprays, deoderants, and male cleansing products, Axe undoubtedly holds a place in the market as one of the most frequently advertised. Their variety of ads span back through a number of campaigns– most of which objectify…

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