digital – AdLib

Unveiling the Digital Shopper’s Journey: Lessons Learned at QVC

Jane Halladay — Thu, 11 Apr 2024 22:00:25 +0000

Hi everyone! My name is Jane Halladay and I’m currently a junior at Temple University, majoring in Advertising with concentrations in Account Management and Media Planning and a minor in Public Health. This past semester, I had the opportunity of interning at QVC as a digital e-commerce intern. In the past, I’ve been exposed to retail work through my family’s flower shop as well as other…

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A journey of self through professionalism

Sydney Marie Farnsworth — Sat, 17 Jun 2023 01:00:52 +0000

Hello Owls! As a sophomore advertising student with a concentration in media planning, I spent loads of time looking for an internship that would be meaningful for the career that I desire to pursue. I landed a summer internship at MayoSeitz Media located in Conshohocken, PA. Going into this internship, I feared that I lacked knowledge in this field as I am only a sophomore, but as time goes…

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Moms Love Mobile Technology, Yet Still Skip Ads

Kristi Olphin — Sat, 21 Apr 2012 00:16:37 +0000

Its no secret that women with children nearly almost find themselves evolving into masters of multitasking. BabyCenter released a study that, after interviewing over 2,500 moms, showed that at least 65% of mothers used smart phones and relied on digital aid to get them through their busy day. Additionally, it was recorded that mothers are 38% more likely to own an internet TV device, and 28%

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I’ll Take the Small Agency Roll Please

Alex Brown — Fri, 03 Feb 2012 17:22:55 +0000

This past week I completed my first week of my second internship at Maiden Media. Three words: I Love It! It’s a small shop tucked away in the chic-ness of Olde City but once you step inside you quickly realize there is nothing small about Maiden Media. A creative agency that focuses on digital media (websites, social media, and creative) Maiden Media is for those who thrive on hash tags, gifs…

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Digital Is Where It’s At

Devon N. Moyer — Wed, 07 Dec 2011 16:20:58 +0000

My internship has opened my eyes to just how relevant digital has become in the advertising field right now. I am currently working on an account for Jack’s Rental Search, an application on Facebook that allows college students nationwide to conveniently find housing close to the university they attend. This account was interesting from the start because it was a service based solely on Facebook.

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No longer “Just a Big iPhone”

Chris Hawkins — Mon, 14 Mar 2011 20:58:13 +0000

The new world of mobile computing has definitely changed with the introduction of tablet PCs. In most cases these new devices bring a lot of the functionally of its more stationary counterparts to the palm of your hands. Two of the most anticipated tablets are those of smartphone giants Blackberry and Apple. The Blackberry Playbook, to be released in the coming months, seems to be an extremely…

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