economics – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Thu, 20 Jan 2011 01:27:55 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png economics – AdLib https://templeadlib.com 32 32 Target: Behind the Bullseye https://templeadlib.com/target-behind-the-bullseye/ https://templeadlib.com/target-behind-the-bullseye/#comments Thu, 20 Jan 2011 01:27:55 +0000 https://smc.temple.edu/ad-lib/?p=3042 Recently, I saw a Target documentary titled “Behind the Bullseye” a couple of days ago on CNBC and it explained how the brand has become such a power player amidst the ever changing economy. I posted about Target’s Black Friday campaign not too long ago. Watching the brand’s evolution from alternative discounter to national superstore, one has to wonder how it was possible. Target created a PR…

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