geico – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Wed, 29 Apr 2015 19:09:44 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png geico – AdLib https://templeadlib.com 32 32 Unconvential Takeaways from the Pitch https://templeadlib.com/unconvential-takeaways-from-the-pitch/ https://templeadlib.com/unconvential-takeaways-from-the-pitch/#respond Wed, 29 Apr 2015 19:09:44 +0000 https://smcsites.com/adlib/?p=16257 Where has the time gone this semester?! I swear yesterday was the first day of my internship and now it is coming to an end. I learned a great deal this semester interning for the marketing department at GEICO. My main role this semester as an intern was really working on the dealership referral program. Here are the top three things that I learned at this specific intern task more than anywhere…

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]]> https://templeadlib.com/unconvential-takeaways-from-the-pitch/feed/ 0 Geico: The Business, the Website, the People https://templeadlib.com/geico-the-business-the-website-the-people/ https://templeadlib.com/geico-the-business-the-website-the-people/#comments Tue, 21 Apr 2015 13:53:20 +0000 https://smcsites.com/adlib/?p=16182 Through my internship at Geico, the insurance company, I learned a lot about the business model. Geico was established in 1936 by Leo and Lillian Goodwin. Geico was built on humility and honest work. With beginnings in the Great Depression, Geico is now one of the most successful companies in the nation. So what does Geico have to owe to its success? And what continues to keep the drive in the…

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]]> https://templeadlib.com/geico-the-business-the-website-the-people/feed/ 1 Riding Around in the Geico Car https://templeadlib.com/riding-around-in-the-geico-car-2/ https://templeadlib.com/riding-around-in-the-geico-car-2/#comments Mon, 16 Feb 2015 16:19:42 +0000 https://smcsites.com/adlib/?p=15901 As I embark on this real world journey at the local Geico office in Wynnewood, my experience is teaching me leadership and communication skills. My position is Marketing Intern, and I am responsible for a variety of duties, the biggest duty–to promote our special dealership program to local car dealerships. Each week my fellow intern, Greta, and I visit local car dealerships to notify sales…

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