iAds – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Fri, 04 Feb 2011 15:46:40 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png iAds – AdLib https://templeadlib.com 32 32 Hot Soup Coming Through: Campbell’s Soup iAds More Effective Than TV Ads https://templeadlib.com/hot-soup-coming-through-campbells-soup-iads-more-effective-than-tv-ads/ https://templeadlib.com/hot-soup-coming-through-campbells-soup-iads-more-effective-than-tv-ads/#comments Fri, 04 Feb 2011 15:10:46 +0000 https://www.templeadlib.com/?p=3515 With winter in full swing, many individuals–including this author–are seeking the solace of comfort foods. It only make sense for advertisers to try to appeal to this hankering–or in my case, weakness–of cold weather commuters to try a warm bowl of soup. Today, Apple released results from a self funded study that claims its new iAds service–which runs ads on the iPod and iPad–is twice as…

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