Philadelphia Magazine – AdLib

My Tribune to Photoshop.

Jin — Fri, 27 Apr 2012 18:43:27 +0000

I continued to look through Philadelphia Magazine and I came across an advertisement for a new resort in Atlantic City called Revel. The advertisement caught my attention because the advertising was very different. It had 6 series of advertisement focusing on the different parts in the resort. It has a main advertisement that shows different parts that relate to this specific resort.

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I Guess Copy is Really Important.

Jin — Thu, 26 Apr 2012 19:01:43 +0000

This week, I took a look at Philadelphia Magazine. Philadelphia Magazine is a location-based magazine filled with all the different things that are going around in Philadelphia. It includes large amounts of advertisements for companies that are around the Philadelphia district. When I was looking through the magazine, I came across an advertisement for Temple Heart Center…

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Let’s Party… Best of Philly 2011

Jay B. Hess — Tue, 02 Aug 2011 01:13:51 +0000

Every year, Philadelphia Magazine unleashes their Best of Philly issue, offering up their take on the best services, styles, and stores that this diverse city has to offer. The award is relatively prestigious. I say “relatively” because there were 253 winners this year. Nonetheless, there is prestige, and two of the clients I work for won Best of Philly awards this year. Most importantly…

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The little things in life.

Wed, 20 Apr 2011 18:16:14 +0000

At my current internship at Philly Magazine I’ve gotten the opportunity to meet a lot of great people (see my last blog about networking) and learn a ton of tools that will help me in the future. Because it is a magazine, I’ve learned about making media kits, tracking down leads, maintaining advertising clients with recap books, etc. You know, magazine ad sales stuff. But I’ve also learned some…

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Networking is your power tool.

Wed, 20 Apr 2011 18:13:33 +0000

I’ve always been told that the last semester of senior year is the most difficult. It’s the period in your life when you have the least time to yourself. Yet regardless how many times I have been told this I continued to think, “how hard could it really be?” Well, now I know. Since early January I’ve been managing my last few senior level classes, an internship at Philadelphia Magazine, work…

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The day I’ve been dreading..

Wed, 20 Apr 2011 18:12:19 +0000

<—See that girl? That’s what I’m going to look like a few weeks from now. Graduation; the day I’ve been dreading for the past four years is less than a month away. To some people, graduation may seem like an exciting time and something they’ve worked their whole life towards. While this is all true, graduation also means leaving behind my comfort zone, friends who have become like family to me and…

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