public relations – AdLib

public relations – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Thu, 11 Apr 2024 23:34:01 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png public relations – AdLib https://templeadlib.com 32 32 Relighting the Way to Philly https://templeadlib.com/relighting-the-way-to-philly/ https://templeadlib.com/relighting-the-way-to-philly/#comments Thu, 11 Apr 2024 23:34:00 +0000 https://templeadlib.com/?p=24560 My name is Alexa Brady and I’m a senior advertising major with a concentration in brand strategy and research. Throughout the first few years of being in college, I had no idea what I wanted to major in or what I wanted to do with my life. Instead of stressing myself out and rushing into a career path I didn’t like, I decided to allow myself to explore options and learn about myself.

]]> https://templeadlib.com/relighting-the-way-to-philly/feed/ 1 A Beginner’s Guide to Managing Social Media https://templeadlib.com/a-beginners-guide-to-managing-social-media/ https://templeadlib.com/a-beginners-guide-to-managing-social-media/#respond Tue, 12 Apr 2022 20:03:02 +0000 https://templeadlib.com/?p=22883 For my last semester here at Temple University, I was tasked with acquiring an internship to maintain throughout the entire semester, working in a position that I hope to pursue after college. I have high hopes to be a Social Media Manager for a big company one day, which is why I started my journey here at Alfa Art Gallery as a Social Media & Public Relations intern.

]]> https://templeadlib.com/a-beginners-guide-to-managing-social-media/feed/ 0 The Rewards of Interning at a Non-Profit https://templeadlib.com/the-rewards-of-interning-at-a-non-profit/ https://templeadlib.com/the-rewards-of-interning-at-a-non-profit/#comments Thu, 04 Apr 2019 17:11:41 +0000 https://smcsites.com/adlib/?p=19488 Throughout the spring semester, I worked at the Leukemia and Lymphoma Society (LLS) as an office of advancement intern. I am a sophomore advertising and public relations double major and have always seen non-profit work as a potential career path. I have never wanted to work at an agency, but would love to do some type of business communications in-house. Although my job title was fairly specific…

]]> https://templeadlib.com/the-rewards-of-interning-at-a-non-profit/feed/ 5 A New Career Path- #ExpressU https://templeadlib.com/a-new-career-path-expressu/ https://templeadlib.com/a-new-career-path-expressu/#comments Tue, 11 Dec 2018 04:37:25 +0000 https://smcsites.com/adlib/?p=19227 Hello everyone! I’m Cameron Kira Thomas, a senior Advertising major in the Art Direction track, and I’m a student brand ambassador for Express. Express is an American fashion retailer with over 600 national stores focusing on high-quality professional and casual apparel. The ambassador program titled #ExpressU gives students the opportunity to host on-campus events, create social media content…

]]> https://templeadlib.com/a-new-career-path-expressu/feed/ 1 How A Marketing Agency Really Works https://templeadlib.com/how-a-marketing-agency-really-works/ https://templeadlib.com/how-a-marketing-agency-really-works/#respond Tue, 11 Dec 2018 04:32:29 +0000 https://smcsites.com/adlib/?p=19245 LightStream Group is a marketing agency concentrated in bank and credit union, healthcare, and higher education advertising. The organization has two locations, one in Lansdale PA and another in Telford PA, both suburbs of Philadelphia. They currently have just over 30 employees and one intern. They have had a handful of interns in the 10 years since their establishment, all of which acquired…

]]> https://templeadlib.com/how-a-marketing-agency-really-works/feed/ 0 The Importance of Tracking Links To Measure ROI https://templeadlib.com/the-importance-of-tracking-links-to-measure-roi/ https://templeadlib.com/the-importance-of-tracking-links-to-measure-roi/#respond Fri, 20 Feb 2015 15:48:05 +0000 https://smcsites.com/adlib/?p=15910 My Name is Carlos Castro Miranda and I am serving as a social media intern at Slice Communications. Slice Communications is a Philadelphia based social media and public relations firm consisting of approximately ten full-time employees. Currently, I create social media content and conduct research for several clients in various industries including: recycling, investing, retail, engineering…

]]> https://templeadlib.com/the-importance-of-tracking-links-to-measure-roi/feed/ 0 Prerequisites for Success https://templeadlib.com/prerequisites-for-success/ https://templeadlib.com/prerequisites-for-success/#respond Sun, 05 May 2013 21:09:28 +0000 https://smc.temple.edu/adlib/?p=14137 Back during the cold, long days of last winter, I was on a mission to acquire an internship for this semester (that is winding down, ever so quickly!) I stumbled across Skai Blue Media, a PR firm in Midtown Village, and started doing some research on the company. Before I was even interviewed for the position, I got the impression that Skai Blue Media’s successful reputation came as a result of…

]]> https://templeadlib.com/prerequisites-for-success/feed/ 0 Kembrel Men’s Store Opening https://templeadlib.com/kembrel-mens-store-opening/ https://templeadlib.com/kembrel-mens-store-opening/#respond Sun, 09 Dec 2012 19:31:07 +0000 https://smc.temple.edu/adlib/?p=13263 After interning for Kembrel for over a year, I have learned many things about fashion, retail, social media, merchandising and branding. Kembrel’s latest venture was opening a Men’s Shop in the midtown village. With such a small space and an unconventional retail/showroom space. I knew something that needed to be done. So, I suggest to the CEO, Head of Store Operations…

]]> https://templeadlib.com/kembrel-mens-store-opening/feed/ 0 IABC Philly: Generating Media Coverage That Matters https://templeadlib.com/iabc-philly-generating-media-coverage-that-matters/ https://templeadlib.com/iabc-philly-generating-media-coverage-that-matters/#respond Wed, 03 Oct 2012 23:48:33 +0000 https://smc.temple.edu/adlib/?p=13179 TIME: 5:30 – 7:30 PM LOCATION: Philadelphia Marriott West October 24, 2012 5:30 – 7:30 PM Philadelphia Marriott West Hotel, Conshohocken, PA Cost: $35 Members; $45 Non-Members; $15 Students Tony DeFazio is the president of DeFazio Communications, LLC, a Conshohocken, PA-based public relations agency that specializes in generating media exposure for corporations and emerging growth…

]]> https://templeadlib.com/iabc-philly-generating-media-coverage-that-matters/feed/ 0 A Meeting with Nicole Cashman https://templeadlib.com/a-meeting-with-nicole-cashman/ https://templeadlib.com/a-meeting-with-nicole-cashman/#respond Tue, 14 Aug 2012 12:52:02 +0000 https://smc.temple.edu/adlib/?p=12985 As you may remember, I have spent the summer interning with Cashman & Associates, the public relations firm in Northern Liberties and owned by Nicole Cashman. Throughout the course of my internship, I have been fortunate enough to mix and mingle with Philadelphia’s social elite. First and foremost, I was fortunate enough to have a 45 minute power lunch with Nicole, herself.

]]> https://templeadlib.com/a-meeting-with-nicole-cashman/feed/ 0 Jenna Communications – My Fresh Start https://templeadlib.com/jenna-communications-my-fresh-start/ https://templeadlib.com/jenna-communications-my-fresh-start/#comments Wed, 30 Nov 2011 16:08:24 +0000 https://www.templeadlib.com/?p=8510 My internship at Jenna Communications has definitely proved to a be an experience I was never accustomed to. As an advertising major, I am used to account management, designing ads, and creating outlandish campaigns. Jenna Communications on the contrast, is a public relations agency. Although it was not what I was accustomed to before this semester, my experience at Jenna Communications has…

]]> https://templeadlib.com/jenna-communications-my-fresh-start/feed/ 1 Inspiration In and Out https://templeadlib.com/inspiration-in-and-out/ https://templeadlib.com/inspiration-in-and-out/#respond Wed, 30 Nov 2011 16:05:38 +0000 https://www.templeadlib.com/?p=9099 If there is one thing I have learned by interning at the Center City Public Relations agency Jenna Communications – it is that inspiration is everywhere. As a senior, I am at that time in my life where I do not know where to go from here. I have dreams and aspirations, but achieving them is a not-so-sure feeling. With the economy and lack of jobs available, it is hard to know what to do next with…

]]> https://templeadlib.com/inspiration-in-and-out/feed/ 0 Jack of All Trades https://templeadlib.com/jack-of-all-trades/ https://templeadlib.com/jack-of-all-trades/#respond Tue, 29 Nov 2011 17:46:11 +0000 https://www.templeadlib.com/?p=9065 We’ve all been asked the question, “What do you want to be when you grow up?” more times than we can count. For me, it’s always a struggle to come up with a solid, satisfying answer. The truth is, I’m interested in a lot of different things. It’s hard for me to pick a career to spend 30 years in when there are other things that I could also be happy in. I don’t know if anyone else in SCT feels…

]]> https://templeadlib.com/jack-of-all-trades/feed/ 0 Speak Up!! Your thoughts and ideas are valuable. Really. https://templeadlib.com/speak-up-your-thoughts-and-ideas-are-valuable-really/ https://templeadlib.com/speak-up-your-thoughts-and-ideas-are-valuable-really/#respond Fri, 18 Nov 2011 14:50:32 +0000 https://www.templeadlib.com/?p=8857 This semester, I am interning with Silencia, a small public relations firm in center city Philadelphia. When I started in late August, the owner had been asked to be a part of the public relations team for Eagle’s player Asante Samuel’s foundation, Bring it Home Moms. Though I’m not a sports fanatic, I was still excited to accompany Aly, the owner, to a meeting at the Nova Care Center to meet…

]]> https://templeadlib.com/speak-up-your-thoughts-and-ideas-are-valuable-really/feed/ 0 Internship at Weston Fitness https://templeadlib.com/internship-at-weston-fitness/ https://templeadlib.com/internship-at-weston-fitness/#respond Mon, 14 Feb 2011 17:00:48 +0000 https://www.templeadlib.com/?p=3868 I started Weston Fitness about 2 weeks ago and everything is going well thus far. My name is Brianna and I am currently an Advertising student with a focus in Art Direction. I will be graduating in May and this is my third internship in the fields of production and advertising. My current projects at Weston Fitness include setting up a new advertisement to promote their gym and try to get people…

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