retail – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Wed, 09 Apr 2025 18:10:44 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png retail – AdLib https://templeadlib.com 32 32 Rolling Forward: Taking the Next Steps to Advance my Career with Zumiez https://templeadlib.com/rolling-forward-taking-the-next-steps-to-advance-my-career-with-zumiez/ https://templeadlib.com/rolling-forward-taking-the-next-steps-to-advance-my-career-with-zumiez/#respond Wed, 09 Apr 2025 18:10:43 +0000 https://templeadlib.com/?p=25747 My name is Jake Piggott. I’m a senior Advertising major at Temple University, and I’m currently interning at Zumiez. My name is Jake Piggott. I’m a senior Advertising major at Temple University, and I’m currently interning at Zumiez. I’ve been employed with Zumiez for roughly eight years, and was beyond thrilled to be able to be able to intertwine work with school.

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]]> https://templeadlib.com/rolling-forward-taking-the-next-steps-to-advance-my-career-with-zumiez/feed/ 0 The Internship and The Job- When Worlds Collide https://templeadlib.com/the-internship-and-the-job-when-worlds-collide/ https://templeadlib.com/the-internship-and-the-job-when-worlds-collide/#respond Wed, 30 Apr 2014 17:30:30 +0000 https://smc.temple.edu/adlib/?p=15033 Hi all, This semester has been a complete whirlwind. Last Fall I started an account management internship with Star Group and, long story short, I never left! The agency is growing fast and furious with several different mergers over the past few months and I’ve found myself taking on a slew of brand new projects. One of the projects that I work on the most was also the very first creative…

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]]> https://templeadlib.com/the-internship-and-the-job-when-worlds-collide/feed/ 0 Kembrel Men’s Store Opening https://templeadlib.com/kembrel-mens-store-opening/ https://templeadlib.com/kembrel-mens-store-opening/#respond Sun, 09 Dec 2012 19:31:07 +0000 https://smc.temple.edu/adlib/?p=13263 After interning for Kembrel for over a year, I have learned many things about fashion, retail, social media, merchandising and branding. Kembrel’s latest venture was opening a Men’s Shop in the midtown village. With such a small space and an unconventional retail/showroom space. I knew something that needed to be done. So, I suggest to the CEO, Head of Store Operations…

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]]> https://templeadlib.com/kembrel-mens-store-opening/feed/ 0 Behind the Bullseye No.2: Brand to Brand Mayhem https://templeadlib.com/behind-the-bullseye-no-2-brand-to-brand-mayhem/ https://templeadlib.com/behind-the-bullseye-no-2-brand-to-brand-mayhem/#respond Sun, 13 Mar 2011 17:48:19 +0000 https://www.templeadlib.com/?p=4669 I’m back from hiatus and I’m going to continue where I left off with Behind the Bullseye. People are much like brands in that we have our own personal reputations to uphold. Sometimes pretentiousness can be unshakable no matter how subtle. Have you ever gone somewhere and felt suddenly that you shouldn’t have been there to begin with– not because you didn’t belong, but because you couldn’t…

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]]> https://templeadlib.com/behind-the-bullseye-no-2-brand-to-brand-mayhem/feed/ 0 The Shack… https://templeadlib.com/the-shack/ https://templeadlib.com/the-shack/#comments Sat, 05 Feb 2011 19:19:04 +0000 https://www.templeadlib.com/?p=3602 Radio Shack is one of those brands that makes me wonder how it’s still around. I’ve never purchased anything from there that lasted more than two years. Before I found a better option, I was using earbuds that required a converter to work with my phone– a converter sold only at Radio Shack. I’ve had the phone two and a half years now and I’ve been through several converters. I tried to get a…

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]]> https://templeadlib.com/the-shack/feed/ 2 Target: Behind the Bullseye https://templeadlib.com/target-behind-the-bullseye/ https://templeadlib.com/target-behind-the-bullseye/#comments Thu, 20 Jan 2011 01:27:55 +0000 https://smc.temple.edu/ad-lib/?p=3042 Recently, I saw a Target documentary titled “Behind the Bullseye” a couple of days ago on CNBC and it explained how the brand has become such a power player amidst the ever changing economy. I posted about Target’s Black Friday campaign not too long ago. Watching the brand’s evolution from alternative discounter to national superstore, one has to wonder how it was possible. Target created a PR…

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