Spring 2012 – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Wed, 18 Apr 2012 19:16:45 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png Spring 2012 – AdLib https://templeadlib.com 32 32 The Magazine Vol. 1 https://templeadlib.com/the-magazine-vol-1/ https://templeadlib.com/the-magazine-vol-1/#respond Wed, 18 Apr 2012 19:16:43 +0000 https://www.templeadlib.com/?p=11754 Spring semester of 2012 I have been interning at Philadelphia Style Magazine. At my internship I assist the publisher’s assistant. Interning at Philadelphia is a wonderful experience. The past few months we put together the Tori Burch issue of the magazine. Since I intern for the publishers assistant we handled a lot of the advertising. This consisted of filing contracts, filing names into the…

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]]> https://templeadlib.com/the-magazine-vol-1/feed/ 0 DVF’s Faceless Ads https://templeadlib.com/dvfs-faceless-ads/ https://templeadlib.com/dvfs-faceless-ads/#respond Mon, 06 Feb 2012 16:00:20 +0000 https://www.templeadlib.com/?p=10219 The main objective of fashion ads, despite their general lack of a campaign-able storyline and body copy, is to make the consumer want to be that woman or man in the ad; covet what they have and become who they are. High-end designer Diane Von Furstenberg’s Spring 2012 ads take that concept to another level. As an “ode to surrealist paintings”, each ad features faceless models, with the thought in…

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