temple – AdLib

temple – AdLib https://templeadlib.com The Experiences of Temple Advertising Students Fri, 11 Apr 2025 22:01:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://kleinsites-media.s3.amazonaws.com/sites/32/2022/11/26141900/cropped-TempleT_Box_Red-32x32.png temple – AdLib https://templeadlib.com 32 32 The Importance of Multiple Perspectives in Marketing https://templeadlib.com/the-importance-of-multiple-perspectives-in-marketing/ https://templeadlib.com/the-importance-of-multiple-perspectives-in-marketing/#respond Thu, 10 Apr 2025 00:36:45 +0000 https://templeadlib.com/?p=25825 Hello! My name is A.J. Burton, I’m a senior advertising student at Klein College. This past semester, I had the opportunity to be a Market Research Intern at Cajam Web Strategists. I interned with them last semester, focusing on graphic and print design, but this semester I took on a much different role. This semester at Cajam has given me much experience in a field I’d never tried before…

]]> https://templeadlib.com/the-importance-of-multiple-perspectives-in-marketing/feed/ 0 My Experience as a Media Planning Intern at Group Two https://templeadlib.com/my-experience-as-a-media-planning-intern-at-group-two/ https://templeadlib.com/my-experience-as-a-media-planning-intern-at-group-two/#respond Wed, 29 Apr 2020 14:50:08 +0000 https://templeadlib.com/?p=20708 I learned about the Group Two agency through a friend who interned there the previous semester and loved them. They specialize in home builder marketing solutions and are committed to having a notable role in the industry, which I found admirable. So I sent my application in and was ecstatic when I was hired to be their media planning intern. My first day at the agency was intimidating. I wasn’…

]]> https://templeadlib.com/my-experience-as-a-media-planning-intern-at-group-two/feed/ 0 Only Elite Matters: My Phenomenal Experience https://templeadlib.com/only-elite-matters-my-phenomenal-experience/ https://templeadlib.com/only-elite-matters-my-phenomenal-experience/#respond Tue, 30 Apr 2019 21:11:35 +0000 https://smcsites.com/adlib/?p=19841 I was lucky enough to be a social media marketing intern for Only Elite Matters, a digital agency that specializes in the arts including photography, videography, event planning, etc. They are a Philly-based agency ran by four talented and smart individuals who specialize in their own department: Event Planning, Social Media/Marketing, Photography/Videography, and Public Relations.

]]> https://templeadlib.com/only-elite-matters-my-phenomenal-experience/feed/ 0 My Internship with The Lenfest Institute https://templeadlib.com/my-internship-with-the-lenfest-institute/ https://templeadlib.com/my-internship-with-the-lenfest-institute/#respond Wed, 24 Apr 2019 00:54:38 +0000 https://smcsites.com/adlib/?p=19763 My name is Gabrielle and this semester I had the pleasure of working at The Lenfest Institute located on Cecil B. Moore Ave. The Lenfest Institute at Temple University is a part of the North Philadelphia Workforce Initiative and is a community outreach program. Throughout my time with the institute, I was able to put my major into my work and develop advertisements. One of the projects I worked on…

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]]> https://templeadlib.com/my-internship-with-the-lenfest-institute/feed/ 0 Not Your Average Intern – Startup Edition https://templeadlib.com/not-your-average-intern-startup-edition/ https://templeadlib.com/not-your-average-intern-startup-edition/#comments Mon, 25 Mar 2019 18:57:49 +0000 https://smcsites.com/adlib/?p=19350 Hello! My name is Jess and I am a junior with an advertising major and an account management track. This January, I started an internship at a digital branding startup company called, Digital Force Agency. I work two full days a week at the office as a digital marketing/account manager intern. Going into this internship, I really had no idea what to expect from it. Not only was it my first…

]]> https://templeadlib.com/not-your-average-intern-startup-edition/feed/ 3 New Things, New Opportunities https://templeadlib.com/new-things-new-opportunities/ https://templeadlib.com/new-things-new-opportunities/#respond Tue, 11 Dec 2018 04:36:34 +0000 https://smcsites.com/adlib/?p=19230 Hi my name is Julia Ditro and this past fall semester I was a graphic design intern for Temple Football. With this being my first internship, I walked in on the first day dressed in business casual attire. Although you can wear whatever your heart desires (within reasoning in a work environment), I realized that this was going to be laxer than I had imagined. Being able to wear sport shorts…

]]> https://templeadlib.com/new-things-new-opportunities/feed/ 0 Experience at Temple University’s Marketing Department https://templeadlib.com/experience-at-temple-universitys-marketing-department/ https://templeadlib.com/experience-at-temple-universitys-marketing-department/#respond Mon, 03 Dec 2018 12:08:53 +0000 https://smcsites.com/adlib/?p=18999 Hello, curious reader! My name is Colin Giering, a student and independent filmmaker. I am a sophomore at Temple University with an intent to graduate with a degree in Advertising. This past 2018 Fall Semester I had the privilege of working with Temple University’s Marketing Department specifically, within the video department. My experience there can be summarized as fun, challenging…

]]> https://templeadlib.com/experience-at-temple-universitys-marketing-department/feed/ 0 4 Reasons to Intern at a Start-up https://templeadlib.com/4-reasons-to-intern-at-a-start-up/ https://templeadlib.com/4-reasons-to-intern-at-a-start-up/#respond Wed, 04 Apr 2018 02:33:58 +0000 https://smcsites.com/adlib/?p=18248 Start-up companies are extremely unique places to start your career as an intern. Here are 4 reasons why you should intern at a start-up, along with insights from my personal experiences interning at Vigorousity LLC. Vigorousity LLC is a company in the process of creating a highly complex reward based economy using a new form of social media. I entered my internship with the predisposed idea…

]]> https://templeadlib.com/4-reasons-to-intern-at-a-start-up/feed/ 0 Status Reports and Saying “hello” https://templeadlib.com/status-reports-and-saying-hello/ https://templeadlib.com/status-reports-and-saying-hello/#respond Fri, 05 Dec 2014 19:37:46 +0000 https://smcsites.com/adlib/?p=15640 My internship at PerformRx (pharmacy benefit manager) is winding down and I only have a few weeks left. I have recently created a final list of projects that need to be completed before the end of the semester. Most of the smaller projects have already been finished, however I have a few projects left that I have been working on over the course of the semester that need some changes.

]]> https://templeadlib.com/status-reports-and-saying-hello/feed/ 0 PerformRx Internship https://templeadlib.com/performrx-internship/ https://templeadlib.com/performrx-internship/#respond Thu, 04 Dec 2014 21:12:39 +0000 https://smcsites.com/adlib/?p=15638 For the fall semester of my senior year I am interning at PerformRx, which is part of the Amerihealth Caritas Family of Companies. As a full-service pharmacy benefits manager (PBM), PerformRx works with health plans in order to improve patient outcomes and reduce costs. PerformRx offers clients both standalone products and services, as well as full pharmacy benefit solutions.

]]> https://templeadlib.com/performrx-internship/feed/ 0 SOAK IT ALL IN https://templeadlib.com/soak-it-all-in/ https://templeadlib.com/soak-it-all-in/#respond Sun, 11 May 2014 06:44:19 +0000 https://smc.temple.edu/adlib/?p=15081 The last weeks at LevLane are quickly approaching. This semester has taught me so much about this industry and given me an idea of where I fit in the agency life. The importance of networking has really come into play. 1. Something as simple as saying good morning to people when you arrive at the office gets you noticed. Even if you do not work directly with the people you greet…

]]> https://templeadlib.com/soak-it-all-in/feed/ 0 Looking Into The Future with Coyne Chemical https://templeadlib.com/looking-into-the-future-with-coyne-chemical/ https://templeadlib.com/looking-into-the-future-with-coyne-chemical/#respond Thu, 12 Dec 2013 20:40:36 +0000 https://smc.temple.edu/adlib/?p=14872 Hello All, Recently, Coyne Chemical has made an offer for full time employment after graduation. I must say, I am extremely excited for the opportunity and I could not ask for better people to work with. Over the past semester I have grown very close to my boss, Tom, and my peer, Izabela, who is also a Temple University Ad Major. I certainly can feel myself growing into the future with Coyne…

]]> https://templeadlib.com/looking-into-the-future-with-coyne-chemical/feed/ 0 Inside View on NSAC https://templeadlib.com/inside-view-on-nsac/ https://templeadlib.com/inside-view-on-nsac/#respond Wed, 01 May 2013 20:46:42 +0000 https://smc.temple.edu/adlib/?p=14188 Temple University’s NSAC team did an amazing job finishing up their competition last week placing fourth out of fourteen teams who presented in front of the NY judges! That’s a great accomplishment for all students involved in the process. This week, I sat down with graduating Advertising-Art Direction student, Angela Lanza, to talk to her about NSAC in general and what it’s like to…

]]> https://templeadlib.com/inside-view-on-nsac/feed/ 0 The Free Journal Project https://templeadlib.com/the-free-journal-project/ https://templeadlib.com/the-free-journal-project/#respond Thu, 25 Apr 2013 18:35:30 +0000 https://smc.temple.edu/adlib/?p=14114 I recently came across an amazing project developed by Kelly Clawson, a fellow advertising student here at Temple and President of the Temple Ad Club. The Free Journal Project is a socially based art project founded in providing free handcrafted journals, for all to use and enjoy. The project focuses on making journal keeping accessible and enjoyable while establishing a space for personal…

]]> https://templeadlib.com/the-free-journal-project/feed/ 0 One of the Guys https://templeadlib.com/one-of-the-guys/ https://templeadlib.com/one-of-the-guys/#respond Sat, 23 Feb 2013 18:46:49 +0000 https://smc.temple.edu/adlib/?p=13856 If you’ve been around campus, you’ve had to have seen this picture in an ad, for the web series “One of the Guys”, that is all over buildings, elevators, you name it. Turns out it has a pretty great story to go along with it. The concept of “One of the Guys” is that a straight man signs a lease for the spare room in an apartment that three gay men currently live in, none of which knew he was…

]]> https://templeadlib.com/one-of-the-guys/feed/ 0 Secret Cinema at Temple Gallery Shows Rare Haunted House Horror Films https://templeadlib.com/secret-cinema-at-temple-gallery-shows-rare-haunted-house-horror-films/ https://templeadlib.com/secret-cinema-at-temple-gallery-shows-rare-haunted-house-horror-films/#respond Fri, 28 Oct 2011 20:34:05 +0000 https://www.templeadlib.com/?p=8365 Friday October 28th, 8pm-Midnight Click here to register and reserve your seat! On Friday, October 28th, the Secret Cinema will present a four-hour mini-marathon of Halloween-themed movies at the Temple Gallery, in the Tyler School of Art. Haunted House Horrors will include three rarely-screened horror features and some short subject and cartoons on the same subject will be included.

]]> https://templeadlib.com/secret-cinema-at-temple-gallery-shows-rare-haunted-house-horror-films/feed/ 0 Join the PHILLY AD CLUB! https://templeadlib.com/join-the-philly-ad-club/ https://templeadlib.com/join-the-philly-ad-club/#respond Wed, 14 Sep 2011 18:01:27 +0000 https://www.templeadlib.com/?p=7549 WHO? WHAT? The Philly Ad Club is a non profit organization and it is made up of over 2000 industry professionals from advertising, media buying, interactive, and specialty agencies in the greater Philadelphia area. Students have the ability to join the Philly Ad Club as well, and it is a great opportunity, so take advantage of it! Visit their Website Here or explore the Philly Ad Club…

]]> https://templeadlib.com/join-the-philly-ad-club/feed/ 0 Let’s Party… Best of Philly 2011 https://templeadlib.com/lets-party-best-of-philly-2011/ https://templeadlib.com/lets-party-best-of-philly-2011/#respond Tue, 02 Aug 2011 01:13:51 +0000 https://www.templeadlib.com/?p=6823 Every year, Philadelphia Magazine unleashes their Best of Philly issue, offering up their take on the best services, styles, and stores that this diverse city has to offer. The award is relatively prestigious. I say “relatively” because there were 253 winners this year. Nonetheless, there is prestige, and two of the clients I work for won Best of Philly awards this year. Most importantly…

]]> https://templeadlib.com/lets-party-best-of-philly-2011/feed/ 0 More than a religion, more than a consumer. https://templeadlib.com/more-than-a-religion-more-than-a-consumer/ https://templeadlib.com/more-than-a-religion-more-than-a-consumer/#respond Mon, 09 May 2011 14:37:17 +0000 https://www.templeadlib.com/?p=5861 What do you think of when you hear Muslim? …Islam? Well, according to a study performed by the Pew Forum on Religion and Public Life, 35% of Americans view Muslims in a negative light. Another 45% believe Islam to be more of a violent religion than any other. Meanwhile, Islam is the second most followed religion in the world; that’s 21% of the planet’s entire population – nearly 1.8…

]]> https://templeadlib.com/more-than-a-religion-more-than-a-consumer/feed/ 0 Hittin’ Homers with WOGL https://templeadlib.com/wogl-phillies-opening-day/ https://templeadlib.com/wogl-phillies-opening-day/#comments Wed, 06 Apr 2011 15:59:41 +0000 https://www.templeadlib.com/?p=5218 Last friday was opening day for the Phillies, and luckily for me I got to work a promotions event for WOGL. I was super excited because I had never actually done any promo events yet. I usually would just make phone calls and help with the radio station’s prize give aways. It was a very fun experience overall, despite the bad weather. All of CBS Radio‘s sister stations were there representing…

]]> https://templeadlib.com/wogl-phillies-opening-day/feed/ 1 I don’t think my title should be ‘intern’ https://templeadlib.com/i-don%e2%80%99t-think-my-title-should-be-%e2%80%98intern%e2%80%99/ https://templeadlib.com/i-don%e2%80%99t-think-my-title-should-be-%e2%80%98intern%e2%80%99/#comments Mon, 28 Mar 2011 17:50:27 +0000 https://www.templeadlib.com/?p=5043 And I mean that in a good way. I started an account management internship at the Brownstein Group in January. The Brownstein Group is a full service advertising agency in Center City. Some of their clients include IKEA, Comcast SportsNet, and the Philadelphia Auto Show. Before starting my experience, I assumed my daily tasks would primarily consist of busy work. Well, I was wrong.

]]> https://templeadlib.com/i-don%e2%80%99t-think-my-title-should-be-%e2%80%98intern%e2%80%99/feed/ 1 It’s a Pleasure to See Me https://templeadlib.com/its-a-pleasure-to-see-me/ https://templeadlib.com/its-a-pleasure-to-see-me/#respond Wed, 16 Mar 2011 16:38:02 +0000 https://www.templeadlib.com/?p=4705 Hello my name is Hannah Webster and I am currently interning at the Temple University Office of Sustainability. You may have seen the ad on the left around campus. Well, I created it. So far, I have created fliers, banners, and ads for the office promoting campus sustainability week, RecycleMania, and guest speaker, Van Jones. One event so far that the Office is going to host is former adviser…

]]> https://templeadlib.com/its-a-pleasure-to-see-me/feed/ 0 Back to the Basics https://templeadlib.com/back-to-the-basics/ https://templeadlib.com/back-to-the-basics/#comments Thu, 03 Feb 2011 19:45:59 +0000 https://www.templeadlib.com/?p=3465 https://www.youtube.com/watch?v=8ulbjaKmKG0&feature=player_embedded Volkswagen is releasing a new 30 second spot for their second generation “neue” beetle. Created by Deutsch Inc., located in New York and Los Angeles. Unfortunately they have a flash site, which isn’t very up on the times, but I’ll look past that after seeing this spot. Generous use of 3D rendering without making it look fake.

]]> https://templeadlib.com/back-to-the-basics/feed/ 1 Agency of the Week: Qube Konstrukt https://templeadlib.com/agency-of-the-week-qube-konstrukt/ https://templeadlib.com/agency-of-the-week-qube-konstrukt/#respond Thu, 03 Feb 2011 19:42:25 +0000 https://www.templeadlib.com/?p=3432 Qube Konstrukt, an Australian “do it all” agency has my pick of the week. With works using every medium and in every media I just couldn’t put them down in any way. Not only do they produce a ton of work, but they produce it with such aesthetic quality and attention to detail that I ask you to look over the agency and find a flaw. Another thing I can’t believe is their client list.

]]> https://templeadlib.com/agency-of-the-week-qube-konstrukt/feed/ 0 The Modern Telephone Concept https://templeadlib.com/the-modern-telephone-concept/ https://templeadlib.com/the-modern-telephone-concept/#respond Tue, 01 Feb 2011 22:11:27 +0000 https://www.templeadlib.com/?p=3395 Not only is the video especially inspiring, due to the content and also the ambient soundtrack, but the concept is ingenious. If produced, this phone will be a huge step forward in application development and in design. We are talking about three touch screens here as opposed to our current standard of one. This leaves room for so much expansion that we all aren’t expecting out of a device…

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