The Experiences of Temple Advertising Students
In the couple of weeks leading up to spring break, I was given the task of repositioning Kia for a portfolio (class) assignment. We first had to write a letter selling our idea (to the CEO… professor) and then follow that up with some print executions. I think the only…
This guy Alec Brownstein is a creative genius. Check out his website HERE for some of his work. I suggest checking out the hilariously twisted spot he made for Ovaltine. It’s ingenuity like this that’ll really put you ahead of the pack.
The Truman Show: “On Air. Unaware.“ Movie taglines are a great writing exercise. They’ve gotta be intriguing, short, and most importantly: sum up the tone of the movie. AdFreak recently compiled their favorite taglines over the past 30 years. Some of them are great (pictured above) and some not so…
Philly Ad Club Young Professionals Group Third Thursdays Happy Hour Join us at a new location each month to meet, network and socialize with Philadelphia Young Professionals. Date: Thursday, March 17, 2011 Time: 6:00 – 8:00 pm Location: Triumph Brewery 117 Chestnut Street www.triumphbrewing.com/philadelphia Cost: FREE – Please RSVP
160 over 90 is a branding agency. Some of their clients include American Eagle Outfitters, And 1, Nike, Philadelphia History Museum and the City of Boston. 160 over 90 will present some of their print ads and talk about how the agency goes about making them. 99 Problems but a Brand Ain’t 1…
Perhaps you didn’t get around to booking that trip to Florida. Maybe you just didn’t feel like visiting your family. Your friends have vanished and you’re left with the dull chore of filling in an empty space allocated to you. Well, if you’re inclined to repose with a book over…
James Mollison has developed an interesting project that really touches base with hearts across the world. James Mollison was born in Kenya in 1973 and grew up in England. After studying Art and Design at Oxford Brookes University, and later film and photography at Newport School of Art and Design, he…
Hello all! One of my favorite ways to get started writing, is to pick out an interesting font. Most of the time, ads won’t use standard fonts like Times New Roman or Comic Sans. You know what- let’s just go ahead and delete Comic Sans from your computer right now.…
Personally, I kind of hope this is the last Old Spice commercial in this style. Don’t get me wrong- the first appearance of the Old Spice Man was truly hilarious. I’ve quoted “I’m on a horse” mid-conversation many times. But remember how irritating those Mac vs PC commercials got?…
Whoa. What a great way to demonstrate your company’s objective!
I’ve been interning at the Gabriel Institute and I can say that I have really learned a lot. The Gabriel Institute is a B-to-B company, although they are moving towards working with consumers, and I’m sure it is a little different from companies that work directly with consumers. TGI is…
One of the first lessons I can remember learning in Professor Olson’s Intro to Advertising class is that when developing an ad campaign, one must always take into consideration who the audience is. The famous example that paired with this lesson was the “Chevy Nova” campaign which didn’t quite translate…
