The Experiences of Temple Advertising Students
Some say that photography is the most complicated art to pursue. While there a lot of problems with that phrase and a lot artists that would love to combat, this is primarily true. It’s hard to be original with a photograph, and its especially hard to find new subject matter…
In January I started an internship at CBS Radio’s 98.1 WOGL. This radio station reaches an older demographic (25-54) and plays the gratest hits of the 60s, 70s, and 80s. One might ask… Ashley, why do you think you would fit in at a radio station that does not even…
This print ad for Axe body spray was brought to my attention today, and I thought it might be time to comment on Axe’s advertising which is– surprisingly, clever. Of all the body sprays, deoderants, and male cleansing products, Axe undoubtedly holds a place in the market as one of…
Before I dig into these ads with my thoughts, I want to say that I fully support this cause. Philadelphia is notorious for being very unfriendly to it’s large bike population. We completely lack bike lanes which are crucial to safety, and we suffer from pothole-itis because of Penndot’s work…
Since the last time I blogged I started thinking about what I was thinking when I started to apply for internships and how that relates to the experiences that I have had so far. When I was looking for internships, I used the Career Center’s website as a jumping…
It’s pretty easy to not stand out in the coffee industry. Hell, Starbucks and Dunkin Donuts have a tough time doing it with what seems like a limitless budget and the opportunity to work with the best in design. Landor created this packaging design for Good Company Coffee. They seem…
Something that has become rather evident to me not only just at my internship this Spring, but also around campus at Temple my senior year is that it is absolutely necessary that you learn the lingo and commonly used terms in your field. I am personally an Art Direction major,…
Working at the National Museum of American Jewish History has been a really great experience. Everyday there is something new to do. While some of the tasks can be a bit tedious, others are very interesting. Today, the department I work in had a business lunch with the director of the…
I have been interning at The Nouveau Image for about two months now. As I mentioned in my last post it has been a very interesting, and awarding experience. This experience, however, has allowed me to explore something that I have not been able to experience in the classroom. What…
And I mean that in a good way. I started an account management internship at the Brownstein Group in January. The Brownstein Group is a full service advertising agency in Center City. Some of their clients include IKEA, Comcast SportsNet, and the Philadelphia Auto Show. Before starting my experience, I…
A couple of days ago we had a discussion about genericide in Morality and Law (ad course). While I like this ad especially given how old it is, this wouldn’t fly today. I don’t really think genericide is a problem unless I dislike the dominant brand. So what is…
I’m in my final semester at Temple and on more than one occasion I’ve heard people say that they’ve learned more in this last semester than all the others combined. I don’t agree completely, but I understand where they’re coming from to an extent. I see things differently now after…
