I Scream for Ice-Cream!

My name is Veronica Moyer and I have been interning with two radio stations in Philly this summer: Wired 96.5 (Philly’s Party Station) & 92.5 XTU (Philly’s Country Station). I have been working with both stations as an intern in the promotions department and I have also been interning in the studio with Buster during his afternoon show on Wired 96.5. Both radio stations do this awesome form of promotion in the summer by sending out ice cream trucks throughout the city of Philadelphia, New Jersey, and the rest of the Delaware Valley giving out free ice cream. I have…

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Ready For My Close-Up

There are many perks that come with working at a small agency.  Bagel Wednesdays, 5$ Burger Tuesdays and an agency-wide game of music popcorn everyday are just a few.  My insatiable appetite for food aside, d4 Creative Group has given me some unique opportunities in different aspects of advertising.  In less than a month, I have been involved in brainstorming sessions, designing food truck wraps, logos and website comps, compiling stock footage for commercials and designing storyboards.  The opportunity we had the most fun with was a photo shoot for a perspective client.  Since d4 does all production in-house, we wanted…

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Brain Snacks

When it comes to Lego vs. K’nex, I have always been a K’nex kid.  I received a huge tub for Christmas one year and loved them.  The creative freedom that came with K’nex was so much more extensive than the restriction I felt with Lego.  I also created the stereotypical K’nex roller coaster in junior high.  When my friend came to me two months ago saying d4 needed more design interns to work on K’nex, I was so excited.  Not only was I way more familiar with that product over Lego, I actually liked the brand and product more.  The…

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More beneficial than classes

As sad as it sounds, I have truly learned more during this summer internship than I ever have in a classroom setting.  My boss at Vintage Tub & Bath, is very good at making time to sit down with me at least twice a week and teach me something new.  He stresses how if you want to make money in this industry you need to focus and learn all you can know about PPC (pay-per-click) and SEO (search engine optimization).  For example, I have worked with Google Adwords every day I have been working here and I understand now why…

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UO Summer Client

What a dream come true it’s been working at Tierney this summer. From the initial first step it was all surreal. Anxiously waiting to hear our client we all couldn’t help but wonder and chat on who it could be, and then it was revealed, Urban Outfitters. This all was such a rush and the most exciting point in my career by far. I was working with Urban Outfitters to pitch a huge campaign for them by the end of the summer, and it has been all things fun and crazy. On August 6th, I will give the most important…

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Intern 101: 10 Tricks

Internships are a great way to gain experience within the field of your choice, develop occupational and personal skills and make lasting connections.  I thought I would share a few of the things that I learned while being an Intern. Tips, tricks and tactics for success. 1. Proofread EVERYTHING…… Especially in the advertising/media industry. Things move fast and pressure to get things out can make you feel rushed but always cross your T’s and dot your I’s. Read everything 3 times; have someone else read it. But remember that everyone makes mistakes. 2. Just because it’s there doesn’t mean you…

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Ask me anything about bathtubs…

I never thought an ad internship would allow me to learn so much about bath stuff.  This summer (going into my junior year) I was just going to work at the summer job I have had for years.  However, my mom’s good friend is the president of a company called Vintage Tub & Bath and she offered me an internship position with their marketing department.  The company’s big seller is clawfoot bathtubs, but they also sell other expensive home appliances and high end home decor.  The nice part about the position is it is a couple minutes away from my house…

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Coming Down to the Wire

This week has been absolutely hectic with my Supervisor gone for the week on a business trip. The big assignments I’ve been working on with the other interns are all due early next week, and unfortunately, we need our Supervisor’s guidance and wisdom. The quarterly magazine, “Philly Review” is due tomorrow, but the the edits are not quite finished. The presentation of the market research the two marketing interns and I put together is due next Monday and Tuesday. Monday we are doing a dry run presentation in front of the other interns in the office to receive feedback and…

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A Boat Party in the City

I’m in my second month interning at Weber Shandwick in Baltimore (Advertising) and the general atmosphere is pretty light. Dress is casual/business casualish, pretty much jeans and t-shirts are fine but we usually draw the line at spaghetti straps. The office is freezing though so everyone has a sweater, blanket or snuggie at their desk regardless. There was a dog in here just hanging out last week, my coworkers routinely have lightsaber battles toward the end of the day. Most of my coworkers are between the ages of 22 and 30. I’m the youngest (21). Recently we had an event…

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Mellon Collie and the Infinite Vector Traces

(This is a short story about some of the less-fun work interns tend to encounter.  This is an entirely dramatized and completely personal account, and is in no way meant to reflect poorly on anyone other than myself.  Enjoy.) … The days all kind of blur together anymore.  I think it began about three weeks ago if it ever began at all.  I am no longer certain of anything. What they tell me is a client had ordered a 10 minute “whiteboard video” for their website.  Typically you just videotape an illustrator drawing, speed it up, and make sure it…

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My First Internship

Searching and applying for Internships, as we all well know, is not an easy and exciting task. Applying and not hearing back or actually going to several interviews and finding out you didn’t get the position is exhausting, and quite frankly, a constant feeling of failure. At least, this is how I felt when applying for internships this past semester. Every time I received a decline email stating I didn’t get the position was another knife to the stomach. Finally, my luck had turned around I landed an internship with Turner Construction Corporation. When applying, I thought I didn’t have…

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Take Me Out To The Ball Game

There’s nothing like a hot summer night, softball, hot dogs, and beer. My name is Carmella Martonick, and I started my internship here at Tierney June 2nd and let me tell you, it has been a blast. Aside from touring every aspect in what makes a full service agency, there are twice the amount of perks and fun. Tierney, along with other top Philadelphia agencies, competes in a real, week to week, softball league against other agencies in the city, battling it out for Philadelphia’s top player. I had no idea this existed prior to this internship, but I am…

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The Interview

While Summer I is coming to a close, my internship at ChatterBlast Media is far from over. However, I’m beginning to reflect on the things that I’ve accomplished during my time here with an excitement for what’s to come. One of the biggest challenges that I was able to overcome was conducting an interview with one of our clients, later writing a blog post about it. Erica, an account manager, assured me that I was capable of doing it. It was quite the process. I did research on the topic at hand, and created a list of questions to ask.…

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Building Bonds at the Internship

One of the most beneficial aspects of having an internship are the relationships that you form with your coworkers and your bosses. While interning at Iperdesign this summer, I’ve  really gotten to know the other interns while working on projects together. It helped to become friends with them while working because we were able to form better concepts when bouncing off ideas off of one another. Figuring out how to approach the bosses for questions and deciphering which one specialized in a certain field of the workplace helped to solve design solutions better than trying to figure them out yourself.…

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