The Experiences of Temple Advertising Students
When first arriving to my media sales internship at Greater Media Philadelphia I was somewhat hesitant on what to expect. I have been there for about two and a half months now and I have already learned a lot about the media buying business, while getting an understanding about what…
So, I hoped to come across an internship opportunity this school year and land one for the Spring semester. Internships are a STRESSFUL thought – getting the right one, finding one you like, one that would really make you stand out, and one you would actually gain valuable experience from.…
I recently attended the event that was intended to be my main project for the length of my internship with the event planning shop, Station Avenue Productions. Many hours went into organizing this women’s wellness retreat held at Borgata’s Water Club in Atlantic City last Sunday. The program was complete with…
After working on a month-long research project for a new client at Chatterblast Media, I was given the opportunity to present my work to the client. This was a really great professional experience, not only because it was so heavily involved, but also because it gave me the confidence to…
We all have our unique comfort zones. Some things come easy to certain people, while other things are stressful. As an intern at Allied Integrated Marketing, a main responsibility I have is contacting local businesses to see if they are interested in receiving screening passes to movies we promote. Sometimes…
This is a review for the book “Contagious” written by Jonah Berger in March of 2013.
“Made to Stick” by Chip and Dan Heath discusses what makes good ideas flourish, what qualities bad ideas lack, as well as what qualities good ideas have in common that makes them sticky. According to the two brothers, good ideas are simple, unexpected, concrete, credible, emotional, and include a story.…
This fall, I am fortunate enough to be interning in the public affairs department at CBS3 Philly. At first, I was extremely nervous because I had no idea what to expect, and the idea of working for one of the biggest television broadcasting networks in the city was very intimidating.…
For all underclassmen who still haven’t found an internship, do not fret. It will all fall into place. As a freshman, one of the first things I did was join TAC (Temple Ad Club). It was enlightening, getting to hear from all the industry professionals who came in to speak…
How does a small business fit into the big city world? This is a question I asked myself for a while. Being from the suburbs, I have always been caught in between the corporate world and the small business world, and could never quite grasp what was in between. The…
If you’re confused by the title of my post, it took me a couple minutes to figure out the clever phrase behind Philadelphia branding agency, Tag Strategies title as well. Remember the game we all used to play as kids? The one you could play with even two people? We…
Book Review for Lee Odden’s book, Optimize. I discuss the importance and functionality of SEO, as well as online content marketing.
