Hittin’ Homers with WOGL
Last friday was opening day for the Phillies, and luckily for me I got to work a promotions event for WOGL. I was super excited because I had never actually done any promo events yet. I usually would just make…
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The Experiences of Temple Advertising Students
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Kia: Korean or other Wie’s?
In the couple of weeks leading up to spring break, I was given the task of repositioning Kia for a portfolio (class) assignment. We first had to write a letter selling our idea (to the CEO… professor) and then follow…
AT & Teapot
As far as I’m concerned, this is the first funny commercial of the year. AT&T takes a stab at repositioning its intentionally unmentioned competition. There has been much back and forth between AT&T and Verizon legally and commercially about who’s…
Mr. Opportunity: Knock it off…
I think he's suffering the same ailments as the caveman. He's a person by default and for him to stand out he has to be more than what he is.
Geico: Anything Goes!
Its campaigns aren't really consistent; it has a spokesman and a mascot; and it isn't the best nor the first yet Geico remains the most popular.
Honda: Gawk Responsibly.
Their bikes are better than his and he would rather be riding than babysitting a chain gang.
Scooter Media!
"Our method? Eye-catching and curious scooters with billboard trailers."
Has GM redeemed itself?
Many Americans didn't agree with bailing out GM (among others), but it's very American to feel entitled to the benefit of the doubt.