
Release Your Inner Bond
We’ve all been there, sitting in our advertising classes trying to think of some unique way to promote brand awareness or sell the product. They key is to do something people will remember and appreciate. This is not news to the James Bond franchise which is preparing for the release of the newest movie, Skyfall. In preparation for the release Coke helped by venturing to a European train station to give people the chance to release their inner Bond. A coke machine was placed in the station where people could take a moment to to put in their information for…