I was overwhelmed with joy after our presentation to the Phillies.  It was like a mother seeing her child graduate!  A bit corny– I know.  But it truly felt like we’ve known these students for a very long time.  Especially since I only had one member on my storyboard team, I was extremely proud.  He stuck with our group from beginning to end, and provided useful information.  He worked so hard on the 3 video concepts that we came up with. (We eventually stuck with only 2 videos because the 3rd idea wasn’t as strong as the first two).  Even…

Before we went to Palumbo Academy to launch this awesome campaign for the Phillies, we spent a great deal of class time learning about Urban Education.  We wanted to be prepared to deal with these Philadelphia Public School Students. I think that we all saw the potential in this program and wanted to make it something great.  Being that this was the first time that this had ever been done at Temple, I think we wanted to set the bar pretty high. In all of our excitement, we laid out the goals that we had for the students.  Since they…

Hi all, Darcy here. So it seems that my time as the Marketing Intern for At Media has come to close!!  What a fast 3 1/2 months it has been.. I honestly can’t believe how fast time went. One minute I’m nervously ringing the buzzer to walk into my interview and now here I am, confirming next week as my final week! My time here with At Media’s small boutique Branding Agency has been nothing short of fantastic. Like at the beginning of most internships, you set yourself goals of what you would like to get out of your experience.…

Hi, my name is Allison Hollander, most of my classmates know me as Allie. I am a senior Advertising major with a focus on Account Management. I didn’t start at Temple University with the intent of studying Advertising. I began undeclared and then chose Elementary Education. It wasn’t until I took Introduction to Advertising my sophomore year that I realized this was something I could be passionate about. So, I went ahead and declared my major. I was determined to graduate on time and therefore I jumped right in to my major coursework. I have always been a hardworking student,…

For the A+ School Rewards program, the region it covered expanded so we had to call the school and market the program for a few weeks. Stop & Shop, Giant and Martins grocery stores raise money for schools every time someone uses their registered bonus bucks card. Then at the end of the year, each school gets a check to be used to benefit new programs or equipment for the students. This telemarketing process was not my favorite part but was important to be executed professionally. It definitely taught me to be patient and have a positive attitude because there are…

As an intern at Philadelphia magazine we’re not required to attend events. However, when I interviewed and was told I would be given the chance to volunteer at certain events I couldn’t wait! I absolutely love to attend events and contributing to the success of an event is even more appealing to me. One of the events that came up this semester was “The Philadelphia Whiskey Festival.” An event sponsored by the Liquor Control Board and Philadelphia magazine. It was on November 15th at the Crystal Tea Room in the John Wanamaker building. Myself along with the two Marketing interns…

Crane Communications is a full service-advertising agency providing media placement, marketing communications and promotions to prospective clients. While working there, one thing I learned is to handle everything with patience and a positive attitude. After all, being an intern is a learning experience. It’s easy to have a positive attitude when you’re working on something that runs parallel to your interests. For me, this was designing a tri-fold brochure for the ALS Billy Lake basketball event to benefit ALS research. This brochure had to be informational and functional as team scorecards for the event. Patience was required when revisions had…

On Monday, we traveled back to Palumbo Academy to celebrate the success of the presentation with a pizza party. It was a great day to get to talk with the students over pizza and get their feedback on the workshop. As of now, we are still deciding on whether to continue the workshop in the spring or wait till next fall. Therefore, it was important to hear the student’s suggestions. All of the students had great things to say as well as great ideas for the next workshop, including possible tours of advertising agencies in Philadelphia. It was exciting to…

Thus far my Internship with “Community Bikes and Boards” has been a fulfilling and enjoyable experience to say the least. I have learned a good deal about what quality advertising can result in as well as how to create a quick “rush job” for on the spot advertising. When I say “rush job” I am referring to an instance when we had that quick, sudden, but small earthquake that occurred in Philadelphia this past year. My Boss asked me to come up with a quick idea for a sale so I created a 35% off all bikes purchased in the…

My last day at Weston Fitness was about a week ago, and since then I’ve had time to really evaluate my experiences I had there as an intern. Overall I enjoyed my experiences, I am happy to have been given the opportunities that Weston gave me, and most of all, I am grateful to have made some mistakes and to not have accomplished some of my assigned goals. “Work smart, not hard” is something that Mike had said early on in the semester, but it was a phrase that I kind of just brushed away. But on the last day,…

Working with Temple Dining Services often means I am privy to some great behind the scenes decisions and news that other students may not hear about for years. For instance, I have been asked to provide a student’s perspective on the decisions regarding the new residence hall on Broad St., a facility that isn’t predicted to be open for at least a year and a half. I would share some of those exciting prospects but because it is so far off, I’d better not. I can, however, let you in on some news about next semester. Some of you may…

The Palumbo Academy students filed into the auditorium filled with new acquired knowledge about advertising. The Temple University students followed behind them, anxious for the events that were about to occur. It was the big day, the day we presented our hard work to the marketing executives of the Phillies. Excitement was displayed on all of our faces. Finally we get to show everyone else all of the hard work we did in preparation for this day. We rehearsed nervously and as the audience piled in our hearts were beating feverishly knowing that the time was coming. And so it…

Over the course of the semester, we were focused on building new corporate wellness partners with companies in Philadelphia. This means that we provide discounted memberships along with other various benefits if a company signs up at least 15 employees for our gym. These relationships are very beneficial to both us and the companies involved, so we spent much of our time brainstorming ways to get companies to sign on. This also involved traveling with our boss to a few meetings with the CEO or Human Resource Manager of some big name insurance companies and law firms. We (the interns)…

Now that the semester is coming to an end and the stress is slowing dwindling, I’ve had the time to reflect on the past semester. For me, this semester passed by as a blur of activity. As a senior, I want to cherish everything during my last year at Temple. One of my fondest memories was having the opportunity to teach advertising to high school students. Over the summer, I contemplated the idea of a career in education and how I would love to have the opportunity to explore it further. When I heard about teaching advertising to students as…