LevLane

Internships are great ways to gain experience in your field of work prior to graduating from college. The goal of gaining a media planning internship this spring was  not only to see if this is the line of work I want to get myself into, but to expand the experience on my resume past account management. I learned a lot while working at my internship with LevLane, although it was mainly focused on television ratings, I contacted a lot of media reps, learned billing systems that a lot of agencies use, and participated in planning meeting for clients. My most…

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It’s So Hard to Say Goodbye

As my internship comes to a close I’m grateful for the experience. I have learned so much and met great people.  Interning at The Gabriel Institute has taught me that you never really know where you’ll end up in your career but it’s important to enjoy yourself and be satisfied with whatever you are doing. I have met people with laundry lists of accomplishments and a variety of past occupations. Being able to intern with a group of people with different educational, career, and personal backgrounds was a joy. From my internship, I have learned that working successfully as a…

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A Blog About A Blog

= What better way to intrigue all you bloggers than to talk about…a blog!? That’s what I thought. Regardless of irony, it’s something that I really want to share. Brownstein, like many companies has… a blog. Unlike the others, however, it is not all about the agency- each and every member of the agency take turns in expressing their thoughts and interests on almost any fun topic, especially current advertising. It not only sparks new interests and knowledge, but it reflects the diversity of the agency…and I love it! Posts can range from anything from social media to cooky furniture,…

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Interning, not working out, at a gym.

I currently am finishing up my internship at Weston Fitness located on the corner of 19th and Market. As I mentioned in my last post, it is primarily marketing based but also incorporates some art direction advertising within the job. Thus far, the internship has gone well, people are friendly, and the hours are convenient. However, this is not an ideal place for an advertising major. Sure, they need advertisements to keep their gym alive, but the real fact of the matter is, without a good gym with good amenities, people will not return. Yet, the one bonus Weston Fitness has over…

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Building websites

Here at Two 1 Five Design Group, I’ve been working on many websites with my boss. We are currently handling Buymorecontacts.com and Eyeland.com. I have never learned the process of actually building the websites with coding therefore I was helping him put together research and data along with building images throughout the websites. I noticed that finding certain images for different pages was a critical role because it had to express the feeling of what that page was meant to do. For example, there was a page at Eyeland Optical and it was a page regarding their employees. Therefore, I…

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Keep It Moving

Before starting an internship of any kind, I was under a certain impression about the formula campaign. The client wants more sales…so- you do the research, you make some ads, you follow the results…Kazam. Right? Nope!   Interning with the project management department at Brownstein, I’ve learned that there is so much more that meets the eye of the campaign process. I’ve witnessed campaigns run from start to finish-with every detail in between. This is essentially the role of project management. You must understand the needs of the client and communicate it properly to the rest of the agency-and most importantly, the…

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Final Decisions

The end of the semester is here, which means the ending of my internship at Creative Video. Even though I’ve been here since November, it seems like the days went by rather quickly. I enjoy my days working here. I decided to extend the hours working each week to gain trust with my coworkers. It’s helped me get more work done and begin more projects. Since my last post, I was able to learn more about After Effects. A freelancer trained me last week. It was very helpful. I learned quicker with his help than I did by myself. I…

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Social Media is the New Black

Last week at Finch I got an amazing opportunity. I got to learn all about how to create and manage a Facebook ad from some of the best people in the business. Until now I thought the whole process seemed so easy but now I’m convinced that’s not the case. There are so many different variables that go into making a successful Facebook ad and the motions you have to go through to publish it are really confusing. I guess it takes getting used to but even Sara, Finch’s Facebook guru, admitted to getting a little thrown off by some…

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Well, the semester is almost over. I guess I should start getting around to those 3 blog posts…

So for the past 2 and-a-half months or so, I’ve been a Copywriting intern at the Philadelphia agency 160over90.  Looking back, I’m pretty lucky that the only agency to give me an interview and an offer a week before the semester started ended up being a place like 160.  For one, they give you a $20/day stipend, so needless to say, I’ve been absolutely ballin’ out these past few months.  Aside from the obvious monetary benefits, I’ve gotten a lot out of my internship here at 160. For one, the whole squad here seems pretty young, I don’t think there…

Read MoreWell, the semester is almost over. I guess I should start getting around to those 3 blog posts…

Wrapping up at WOGL

Sadly, my last day at WOGL is coming up, tomorrow actually!  There were many ups and downs at my internship, but overall I believe it to be a successful learning experience.  While I did have “intern responsibilities” like file invoices and sales orders and fold WOGL promo t-shirts, there were other aspects that of the job where I got to learn about advertising sales and promotions.  I’ve met many people at WOGL that I will have a connection with for my future and further ventures in the advertising realm.  This is great cause I basically built my “network” up about…

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Temple University Portfolio Night!

The Temple Advertising Club (TAC) will be having a Portfolio Night open to students both in the creative and accounting tracks. There will be advertising professionals from all over Philadelphia including ad agencies Razorfish, Dudnyk and LevLane. Don’t miss out on a great chance to network and get professional feedback about your creative pieces! Temple University’s Portfolio Night Thursday April 28, 2011 6:30 – 9:30 pm @ The SAC Room 200B $5.00 when you RSVP at tac@temple.edu $10.00 at the door  

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Identity Design: The Landing by Jamie Stolarski

Below are images from the new identity design created for The Landing by Jamie Stolarski. The Landing is a jazz club in San Antonio, I can’t think of many well designed jazz club identities, Jamie on the other hand killed it with this one. Really, when I think of a jazz club I somehow think of a piano bar or an irritatingly bright neon sign buzzing all night long. Check out the full scoop on this design on Jamie’s site, and also check the rest of the portfolio!

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Time for Action!

I’m an intern at Creative Video, a video production company located in New Jersey. I was hired at the end of the winter semester as a graphic design intern. Since there wasn’t much design needed during the winter break, I was very useful in the video production department. I never thought I would be editing videos for a job but after taking MURL, the Journalism capstone now referred to as Philadelphia Neighborhoods, I want to thank my professors for believing in each student to keep trying and never give up. They reminded us everyday that learning Final Cut Pro would…

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