Art Direction has always been my passion given that it presents a variety of fields one may choose to specialize in, be it film/video editing,graphic design etc.I have always had a passion for Art direction because I don’t get bored with work that involves using my creativity and imagination.With Art…

As a local fitness center intern, there were limited opportunities compared to working in an agency. Though I still had  a lot to learn.  The people who worked in the fintess center all had good personalities and they enjoyed getting along with people and the director was fully understanding the…

The image was the poster used for Weston Fitness and KPMG cross promotion. For the KPMG employees to get a discount from the fitness center, the fitness center provided a customized schedule for a variety of classes and a close, convenient location for them. Other than this company, there are…

I started working for Weston Fitness, which is a fitness center that is located in the center city. The fitness center has a limited target market, where it only targets individuals who earn a high income, and people who need a work out session during their workday, and lunch time.…

I am currently a marketin intern at Summerwood Corporation in Conshohocken, PA. It is a corporation that manages and operates over 70 fast food restaurants (Taco Bell, KFC, Long John Silver’s, Pizza Hut Express, and A&W) in PA, NJ, and DE. Although my major is Advertising, I have found this…

February 17, 2011 Earlier this week at OK! Magazine, I got the pleasure of interviewing Lo Bosworth of MTV’s The Hills. Yes, I am a total MTV junkie and grew up on Laguna Beach so this was major for me. It was so nerve-racking coming up with the perfect questions…

March 8, 2011 One of the MAJOR perks to being here is all the cool people I get to meet and talk to . This morning I got to interview Melissa Joan Hart and talk to her about her campaign with Kellogs to try and get kids worldwide to start…

One of my main jobs as an intern at Summerwood Corporation was to research the competitors’ current menu pricing. This involved traveling to the various stores in PA, DE, and NJ that are part of Summerwood.  In order to make wise pricing decisions (increase or decrease), the corporation had to…

I think the most rewarding thing I gained from SA VA was the affirmation that I can be successful as a designer. The fashion industry is something that is extremely difficult to get into without proper connections, and even someone who is talented can be overlooked in the over-saturated market.…

Having problems getting the biggest advertising bang for your buck? Your client working with a small budget with big expectations? Let social media help you out. Social media has proved in the recent years to be a great tool for advertising. Though at times difficult to moderate, it gives even…

While interning at SA VA, a small fashion company based in Philadelphia, I met many current and previous interns. I saw them not only as lunch buddies and elevator pals but as opportunity to network. Through working so closely with the fashion interns I gained a better understanding of the…