The unexpected lessons I learned

For many internships, the focus is on the skills you are going to learn throughout your time there. However, my graphic design internship at Smokin’ Hot Solutions provided valuable lessons in workplace culture, collaborating with colleagues, and my future in the industry going forward. When new graduates are starting out in the industry and applying to entry-level positions, workplace culture is not exactly at the top of our list of requirements. However, workplace culture is very important and sets the tone for how your experience will be at the company. This is something that I learned is very important through…

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Social Media Intern at GroupTwo

I am a social media intern at GroupTwo Advertising. The beginning of my internship with GroupTwo has been great! Since day one everyone in the agency has been very welcoming. My first day I was able to jump right into to learning about what I would be doing this semester. I was also shown the software programs they use daily, and how they keep track of their social media posts. I was also able to research their clients to gain knowledge on who they are and what they do. Since then I have been able to apply what I learn…

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Two Birds

The bridal industry seems so luxe and lavish online, but what goes into getting it there? I had the pleasure, this semester of creating some great content, marketing events, and Ad-buying with a local bridal salon. Some of the benefits of working with this brand were: The brand is well established, having 5 total locations in the United States, which I got to study the demographics for each, determined their similarities and differences in order to target and advertise with them. I’ve built a great relationship with the owners, so this could help with a promotion down the one, but…

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Nine Dots but 10/10 Experience

Hi! My name is Veronica Restrepo and I am currently a sophomore Advertising major with a double concentration in Art Direction and Brand Strategy & Research and a minor in Digital Marketing. This was my first internship and I was a marketing intern. Nine dots is a media agency in Center City that focuses on creative marketing and content creation. As you can tell, a lot of fields within advertising interest me, I was very open to any experience possible to help decide which path I wanted to go down with advertising. Interning at Nine Dots helped me discover how…

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Tyler Heileman

How to Land a Full-Time Job Before Graduation

There are a few tips we hear regarding internships on our way through college. Things like “make connections with people”, or “if you’re bored, always ask for more work.” I’m here to say that they are all true. When I first started my internship at LevLane, I was new to the advertising world. I had just begun my first semester of classes, and I didn’t know a fraction of what I know now. I was brought in to be a copywriting intern, but there wasn’t much copy work to be done at the time. On days that I found myself…

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Identifying Your Inner Circle

“It’s important to consider the five people who are in your inner circle, because they are going to deeply and profoundly influence you,” Darrah Brustein, founder of Network Under 40, Why Your Inner Circle Should Stay Small, and How to Shrink It, HBR. If the above bothers you, rest assured you’re not alone. No one wants to be a carbon copy of their parents. No one wants to mirror their weird Craigslist roommate. The point is – though we value those around us, we want to be unique – and that’s OK! That aside, we have to acknowledge the power of…

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