I’m serving as an intern at Temple University’s Office of Facilities Management (OFM) at the Health and Sciences Campus. I have been at OFM for two semesters. During my time at OFM, there has been a change in leadership. Frank was the head of Facilities for the majority of my time there, with his replacement being named only three weeks ago. As an account management student, I think that I learned a lot from how Frank handled situations and handled employees. Frank always had a positive and friendly attitude whether he was talking to the head of the hospital or the…

I am currently finishing up an internship at Temple University’s Office of Facilities Management (OFM) at the Health and Sciences Campus. While the internship is not directly related to advertising, I have found that many aspects of the job will be helpful to me in my future career. Of those aspects, learning how to write a good email to clients is one of the most important. When I started, I had never had to write a professional email before. I was accustomed to either casual emails or exchanges with professors or bosses with whom I had a good rapport. However, at…

While working with a company, no matter the size, it’s always important to remember to mind your p’s and q’s, especially when you work in an environment with familiar faces. Even more important is operating ethically while on the job.  More so, learning how to separate personal life from work life; separating friendships from work relationships.  Following these simple rules may help you survive in your future internships and job positions. 1) Sensitive Information You have to recognize that not all information you learn on the job is meant for everyone’s ears.  If your boss or supervisor relays to you information…

Most people would assume that Facebook is the king of the social media kingdom, especially since most brands and companies rush for it. It seems unbelievable that a company would not even have one. However, the company where I serve as an intern does not consider Facebook the best option. I spent this semester interning in the social media department for The Dare Two Foundation, it is a non-profit organization that is fighting against Type II Diabetes. The goal for Dare Two is get people informed and test early with an end goal of eliminating Type II Diabetes altogether. This semester I…

It is not uncommon for companies to plan activities or outings for their staff. These company outings can serve as team building, and morale boosting events for all of the employees at a given company. Crossmedia is no different. Every Friday has become known throughout Crossmedia as Burger Day. Every Friday, each of the Crossmedia locations treats their employees to lunch at a burger restaurant (fear not vegetarians, they make sure you have options too). Not only does Burger Day get employees out of the office for an hour or two on Fridays, it also serves as a time for…

Since February, I have been an intern at Crossmedia in Philadelphia. As a Temple Advertising student, I am in the copy track, but I also have an interest in media planning. So, when this opportunity presented itself, I was excited to gain the experience. Given the experiences that I have had over the past few months, I can highly recommend Crossmedia for anyone considering an internship at a media firm. Crossmedia is based out of New York but has two other offices in the United States – one of which is in Philadelphia. It is a small office which consists of…

When I first started working at Temple Small Business Development Center as a Creative Consultant, I had just transferred from a major in Graphic Design into Advertising and I wasn’t sure if this switch was going to work in my favor or not. Fortunately, it has helped me and gave me more of an advantage than I ever thought possible. I am able to apply the graphics skills I learned and pair it with my knowledge of Advertising (target audiences, etc.) to help clients create the necessary creative package they need to succeed. During my first meeting with the client…

A few months ago I had the opportunity to join an agency called Super Friendly as a design apprentice. As an advertising major at Temple, I focused mostly into the account management track, which gave me very little practice on art direction which is what I am mostly doing at Super Friendly. At Super Friendly, I’ve been able to develop a new set of skills that will help shape me into the best designer I could be. I think one of the most important things that I’ve learned from my apprenticeship is that it’s easy to learn all of the “required skills”…

The day had finally come. I was asked to do some writing for Brian Communications. Needless to say, I was beyond excited and now had an opportunity to show them my skills. Or so I thought… I was given the assignment of writing up a short bio on the company that would act as the back of a handout for an upcoming career fair. I thought, “cool, I’ll be speaking for the company.” I had about an hour left in the day so I began drafting the copy right away. I looked on our site for the type of language we…

At JDMK Consulting we have a ton of fun at the office! My boss John definitely knows how to create a fun atmosphere at work. He knows how to create a fun work environment that rewards employees and keeps it fun so we continue to work hard. We use this application called bonusly, which allows coworkers to give each other coins when they appreciate their help or see them doing something that deserves a reward. The coins rack up and eventually you can trade those coins in for a gift card to your favorite store! This is an awesome way…

I joke, because often times people would get the name of the company mixed up when looking us up. Trust me, it’s an easy mistype. But I digress. This semester, I began the second round of my internship at Brian Communications. The full service agency based out of Conshohocken, PA had asked me to come back on as a part of their team after being there all last semester. This was perfect for me. Not only did I need to fulfill my internship requirement but I also loved working with the team at Brian. So let’s just say, I couldn’t…

In my personal experiences, college students do not like doing group work. I personally do not mind it, but it seems like college students are so busy these days. The fact of the matter is getting experience working as a team in college is the best possible warm up for the real world. The BQ golf academy opened up my eyes to how small businesses work. At this golf academy there are about five employees, six if you count me. We are one big team and everyone has their role. If one person does not do their part, it causes a…

Visit Philadelphia is not an agency. They are the client-side of the advertising world and, because of that, most of their creative is outsourced to Red Tettemer. That means that while I have so far gotten a great deal of experience on both the business and strategy aspects of the industry, I haven’t gotten to dig into much creative work. That is, until now. My supervisor (a very data-oriented, analytical mind) knew that I have an interest in copywriting, and decided to give me a chance to develop those skills a bit. She went to a few different people and…

  Welcome to the weird and wonderful world of social media. Where cats memes are as common as the cold, and copy must be condensed into 140 characters or less. Yes, the socialsphere is vast and confusing. Facebook, Twitter, Instagram, Pinterest, Snapchat, Tumblr, Yik Yak; the list goes on. When it comes to advertising, these platforms become even trickier to navigate. Luckily, my internship at Chatterblast has provided me with a content creation guidebook of sorts. So here’s a few things to keep in mind when crafting those tweets, posts and blogs to digital perfection. 5) Be Disruptive Disruptive. This…