My name is Lindsay Smith, a junior and advertising manager in the management track.  I am the first intern ever assigned to the research department at Harmelin Media! My experience at Harmelin is not only a learning experience for me, but for the research department too, as they learn to run an internship and what duties to ascribe someone in my position.  The research department’s essential role in the company is to provide quantitative data and analysis to back up the suggestions made by media buyers, or possibly refute their ideas and cause them to adjust their media strategy accordingly. …

Hello all, I am a media intern at Harmelin Media, which is located just outside of Philadelphia in Bala Cynwyd.  I do a lot of different tasks but I find myself doing a lot of work with highway billboards that are located all over the greater Philadelphia area.  Everyone knows what a billboard along I-95 looks like (if not see picture below) but what you probably don’t know is how expensive and competitive the billboard market can get.  I do a lot mapping out the locations of certain billboard with the help of Google maps, and I also work in…

Hello! Today marked the start of my 6th week as a design intern at Maiden Media Group, located in Old City Philadelphia. If you haven’t read my previous post, Maiden Media Group is a smaller digital media agency who works with clients all over the globe. In this post, I’d like to discuss the benefit of interning at a smaller agency and the idea that you dont necessarily have to be stuck with the role of the position title on your job description. One of the many benefits of interning at a small agency is that everyone is constantly involved and in…

Walking into my internship at Quaker City Mercantile for the first time, I am a bit anxious. I enter the workplace and see enormous letters staring back at me. “Don’t Give Up” it reads. I’m instantly interested in this intern position. What is this position exactly? I am a copywriting intern at Quaker City Mercantile. QCM is a mid-sized creative advertising agency located in the heart of Center City, Philadelphia. The atmosphere is fun and loose, but yet hardworking (if those things can possibly be combined, they are at QCM). They are fresh, young, and forward thinking. The people here…

Hello everyone! I’ve been interning at Group Two Advertising for about six weeks now, and I have not only learned a lot about the company, but I have learned a lot about myself as well. For anyone that doesn’t know what Group Two Advertising is, it is a small agency in center city that advertises for home building companies.  Most of the work they do is online, including blogs, facebook pages, twitter pages, and youtube pages.  They also do print work. Knowing they only advertise for one type of client I didn’t know what to expect on my first day…

I’ve been working with Nordstrom King of Prussia for over a year now as a part-time makeup artist with MAC Cosmetics and it seems all of my time outside of school is spent here. I love everything that Nordstrom stands for from staying up to date in the fashion industry, beauty, and even dining in their cafe or coffee at the Espresso Bar. This place treats their customers like gold and has such a great reputation among the fashion world for setting the bar with trends. In order to grow within the company and accomplish a successful internship, I began…