The Experiences of Temple Advertising Students
At the beginning of my internship I had no idea what to expect. I didn’t know if I wanted to get into radio. In fact, I had no idea what I wanted to do after graduation. I chose this internship because I thought it would be fun and I’d enjoy…
Harmelin Media is one of the largest media planning firms in Philadelphia area. I was always interested in the media planning industry, thus this was a perfect opportunity. With real hands-on work, I was able to get valuable experiences. Everyone is so nice and approachable. My direct supervisor always tried to give me something to do so I…
So as this semester comes to an end, I began to think about my plans for the summer. I had a great experience with my interning at IG-Creative and I talked to my mentor Chris Steward about staying for the entirety of the summer. He welcomed the idea. Because of…
At Clear Channel, I have had the opportunity to meet several bands, big and small. I worked with the assistant program director, Wendy Rollins, to put on Live @ 5 on Fridays. Each Friday, a local band comes into the station to perform on live radio in the iHeartRadio Theatre.…
Harmelin Media has various accounts that range from automotive to insurance companies. For Ford Fiesta, the firm was able to turn around the sales by planning which media to advertise in, and by refurnishing the direction of the advertisement. Also, by targeting young African Americans for BET awards on specific mediums,…
Nordstrom’s Cosmetic Trend Show took place this Saturday and was one of the most successful shows King of Prussia has ever had. Our customers enjoyed complimentary makeovers from artists that were brought in from different lines teams that travel all over for exclusive events. It was a great opportunity…
I feel like I know what I want to do with my career… it’s not a new feeling but, it’s stronger than ever before. Fortunately for me, I’m graduating from Temple in a week. I’m extremely anxious to make use of the time I’ll soon have, to concentrate on projects…
Sorry for the lack of posts lately, I guess my last semester is getting the best of me! That is no excuse though, since posting about art is way more fun for me than final exams I have to post about this new clothing company that I am extremely proud…
I continued to look through Philadelphia Magazine and I came across an advertisement for a new resort in Atlantic City called Revel. The advertisement caught my attention because the advertising was very different. It had 6 series of advertisement focusing on the different parts in the resort. It has a…
American-based “Hipster” brand American Apparel is well-known for three things. First, their severely overpriced, essentially cotton garments (leggings, dresses, v-necks, glittery spandex bodysuits, and the like). Second, they’re well-known for their provocative, borderline pornographic advertisements (see some examples below). And finally, American Apparel is well-known for having been in huge…
This week, I took a look at Philadelphia Magazine. Philadelphia Magazine is a location-based magazine filled with all the different things that are going around in Philadelphia. It includes large amounts of advertisements for companies that are around the Philadelphia district. When I was looking through the magazine, I came…
NBC’s “Fashion Star” is a fairly new program with a somewhat old concept, not unlike that of Lifetime’s Project Runway. However, advertising is far more integrated into the show that its previous counterpart in several ways. The synopsis of the show is a competition for aspiring fashion designers to create…
