The Experiences of Temple Advertising Students
Within the last ten years you have all heard that social media is an exciting, new and rapidly growing trend that has unimaginable potential for advertisers and various businesses. Many of those businesses do not yet understand it and think that Facebook “likes” or Twitter followers is the…
Something I have learned at Weston Fitness was not about advertising and marketing, but was about the idea of Corporate Wellness. Interning at a gym, I quickly learned that health and wellness is at the forefront above anything else. A corporate wellness program involves the incorporation of health and wellness…
Continued from Teenagers Don’t Care: Part I. As we taught them, so we learned from them. The first challenging thing was advertising the Advertising Workshop. We had them bring their friends, advertise the Workshop for us. We had them suggest placement in the school for most successful flyer postings. They…
At least that’s what I thought. I was one after all a short time ago. Being only 23, the days of my own apathy are not a forgotten ghost of a memory. I remember being apathetic and I remember being stupid and I remember something I almost forgot. I remember…
Teaching has never been an option for me. For starters, I have always been told that I am the worst teacher in the world. The simple task of teaching someone how to do something I do every day was always a challenging task for me. Also, I have never had…
Each year, the Advertising Department awards a Top Art Direction Award and an award for Excellence in Art Direction. The two students that were awarded these prestigious awards on behalf of the faculty at last spring’s TADA Awards (Temple Advertising Department Awards) were Evan Kirkley (Top) and Jeffrey Davis (Excellence).…
From an advertising standpoint, sports are always walking a fine line. They attract a large and diverse audience–one that may only have that sport in common, like with the Olympics. They are usually highly traditional, with a complex web of social cues to navigate; how does one begin to advertise…
Why should we as aspiring advertisers keep up on the latest trends and happenings in the world of Social Media? Social media sites reign as the most popular online hangouts. Americans spend 23% of internet time on social networks, no other online activity comes close. The closest is online games…
As I applied to PHL-17 for my internship I did not know what to expect. I had just taken the course Marketing Media Products at Temple University and was just starting to understand the world of adverting sales. I was extremely nervous and had no idea if I was going…
Hi everyone! This semester I have been working at Two Paperdolls which is a Letterpress Design House in Wayne. Two Paperdolls was started about ten years ago by my boss Vanessa Kreckel. Her dream was to continue designing while incorporating the clients’ unique characteristics into their own personal designed product.…
So the semester is almost over and so is my internship. I definitely gained experience and learned about crucial aspects of the industry like deadlines and dealing with clients. I also got the chance to work with all types of media in print and web which was really exciting. It…
“The most wonderful time of the year” is also a very stressful time of year for Two Paperdolls. Two Paperdolls specializes in letterpress printing of custom invitations, identity branding, mitzvah, and day of event extras. Normally, the majority of the clients that I have seen in Two Paperdolls are future…
