The Experiences of Temple Advertising Students
Interning at At Media revealed to me a role of advertising agencies that I had yet to associate with it. I had the opportunity to assist with the campaign for a candidate running for City Council in Philadelphia’s 2nd District (the area around Point Breeze in South Philadelphia). This was…
The past 3 weeks have been very exciting. Three weeks ago, I was asked to help with Hatfield Meat’s Christmas holiday ham promotions. I was moved from the sales department to the marketing and promotional department. Along with helping them with their Ham promotions, I was asked to help the…
Working at Ogilvy and Mather has opened my eyes to major trends emerging in the industry. I believe the next “Big Thing” in advertising is complicated given the array of pieces that are needed to create any great cohesive campaign over a number of mediums. However, if I had to…
Interning at a television station has taught me a lot this summer. Long drives into New Jersey, hours of co-editing, close captioning, that is, repeating everything being said on screen into a microphone, and blogging has added up to an exhausting, but very rewarding couple of months. Being able to observe and…
Hi again, Today I sat in on my first meeting on the top floor. This meeting was about the new stance FHB has on one of their long term clients, ABC fine wines and liquors. FHB has been the ad agency for them for more than 15 years now and…
My time interning at At Media flew by. I feel like I am more prepared to enter my senior year at Temple because this experience has reinforced how important this final semester is. I was intrigued by the inner workings of such a small company and how they are able…
This week, I was sent in a post from the artists who designed this font! Inspired by the café culture that forms such an integral part of everyday life in Europe, Dolce Caffè is a sweet & stylish handwritten font that is very legible, simple, and useful. It was designed…
This is the final week for my internship with Miles High Productions. With only one final report to submit to the marketing manager, the only other task that I need to get accomplished is my phone conference with the president and founder of the company, Chip Shultzman. In this upcoming…
Well today was my last day of my internship at Katz Marketing Solutions and also my big presentation. I had to pick a brand to present on, and I picked Doritos because of their large budget capabilities and because of their willingness to utilize creative ideas in their advertising. They…
As these ten weeks at NBC Philadelphia flew right by, I am able to look back on this experience as a major success. I have networked with highly ranked officials from every department throughout this organization. My main tool in networking was attending the morning meetings, where all the producers…
Hello again bloggers, Just wanted to take some time to talk about what inspirations I have had for myself to be in the field of advertising. I have to say that from day one it was me watching cartoons on the TV and my dad saying you know why that…
My name is Tony Lim. I am interning at Weston Fitness, a health club in Philadelphia, located at 19th and Market. While working here as a marketing/advertising position, the experience is teaching me many positive things. A major important thing learned that can be used in the future and everyday…
