This past semester I have been interning at i-g creative, a small company in Northern Liberties thats work encompasses the entire creative realm. There’s advertising, marketing, photography, event planning, graphic design, online publishing, public relations and…I think I’ve gotten my point across. The company, although tiny in size doesn’t limit themselves. I’ve learned during my time here so far, that it doesn’t take a big company with a lot of money to do amazing work: it comes down to the people. I have the chance to work closely with the full time employees there and their dedication to their work…

Since my internship is unique, in the sense that it doubles as my job, I often end up playing two roles: one of a Sales Associate, and the other as Director of Advertising and Marketing. Up to this point, my job as Director of Advertising/Marketing has been mostly to maintain awareness of our boutique. However, we recently relocated to a different area, which present me with some of the following challenges: -re-branding as a high-end boutique -communicating with a new audience -making aware to our existing audience that we have relocated -bringing our old audience along with us, and maintaining…

For the past couple of months I’ve been an intern at a Philadelphia food tour company called (oddly enough) City Food Tours. The company sells tours around different neighborhoods in Philadelphia that involve not only sight seeing and history lessons but also savoring  the eclectic foods our city has to offer. There are other companies like it in the US (including an affiliate in New York City owned by the sister of Philly’s CFT owner) but there is none like it in Philadelphia proper. So far, my time here has been quite interesting. My main tasks involve tour promotion, tour…

I have been continuing my first internship here at Finch Brands for a few months now .  Finch Brands, for those who aren’t familiar with it, is a Philadelphia based boutique branding agency located in Old City near 3rd and Chestnut street.  For me Finch Brands was a perfect fit for what I needed out of an internship.  Finch is a smaller business, but they work in all parts of advertising including creative, strategy, research, account management etc…  This means I get a little experience in everything. When I began my internshipI was an advertising major with a creative track…

This past semester, I have been interning at I-g Creative.  I-g Creative is “an entertainment marketing and online publishing agency specializing in the creation and management of online networks and communities.”  I received this offer in the summertime and I was more than thrilled to continue my studies at an actual agency. I-g Creative promote their clients through social media, designs and events.  It is a fairly new agency geared towards the local community and I was attracted by that because I love Philly. Tonight, they are having a coming out party at their new office in Northern Liberty, 1021 N.…

Hello! My name in Lauren Resnick, I’m a senior at Temple University studying what we’re all hear to read about, Advertising! I am currently the Marketing Intern over at Focus Pointe Global in Center City. FPG is a national marketing research company that provides focus group and other types of surveying for consumer and medical research companies. My main job is to get word out about the studies to members of the database as well as to boost the database by bringing in new consumers so that all of our studies can be filled for our clients. I consider myself…