The Experiences of Temple Advertising Students
If you love body art or have a tattoo, the Philadelphia Tattoo Arts Convention can be a chance for you to meet like-minded people. If you’re looking to get a tattoo, what better place than a convention where there will be professionals coming in from all over the world? Hey,…
If I could have the attention of all the copywriters for a moment, please. Art direction, account management, research: you can stick around if you’d like. I still love you for who you are. As my first blog post for Temple Adlib, I figured it’d only be fair if I…
https://www.youtube.com/watch?v=8ulbjaKmKG0&feature=player_embedded Volkswagen is releasing a new 30 second spot for their second generation “neue” beetle. Created by Deutsch Inc., located in New York and Los Angeles. Unfortunately they have a flash site, which isn’t very up on the times, but I’ll look past that after seeing this spot. Generous use…
Qube Konstrukt, an Australian “do it all” agency has my pick of the week. With works using every medium and in every media I just couldn’t put them down in any way. Not only do they produce a ton of work, but they produce it with such aesthetic quality and…
Not only is the video especially inspiring, due to the content and also the ambient soundtrack, but the concept is ingenious. If produced, this phone will be a huge step forward in application development and in design. We are talking about three touch screens here as opposed to our current…
Hello everyone! On behalf of TAC, we hope that everyone had a pleasant break. It is good to be back though! TAC has a lot to look forward to this semester. First of all, our general board meetings will be kicking off next Tuesday, January 25. The time and location…
Recently, I saw a Target documentary titled “Behind the Bullseye” a couple of days ago on CNBC and it explained how the brand has become such a power player amidst the ever changing economy. I posted about Target’s Black Friday campaign not too long ago. Watching the brand’s evolution from…
Philadelphia Mob Hit Man John Veasey This composition would make an amazing outdoor installation, but I could understand neighborhood groups not wanting to glorify mafioso (especially since the fascination has died down). It’s credited to mosaic portrait artist, Jason Mecier. It would fit right in at the Magic Gardens (of…
I don’t think there were any knockout holiday spots this year. There was some singing, dancing, and shopping, but nothing too memorable (at least not for me) until I saw this Skechers ad. This spot is clever in that it’s positioned for everyone. Getting your wife or significant other a…
I’m no expert on Asian culture, but right away I picked up on something about this ad and I could be wrong about it. From my understanding, older women don’t wear their hair down (if it’s long). Instead they have a shorter “mom” haircut (mother or not) or they have…
This certainly isn’t a vintage ad, but it’s older than you may think. Personally, I can never get enough of those earth tones. Not to mention it’s a beautiful shot. It has an air of sophistication about it. I dig the subtlety of the type. I actually used a similar…
Traditional media is having difficulty adjusting to the digital media environment. In this post I will discuss what adaptations I believe need to be for traditional media companies to continue to compete. My opinions are based on my experience interning at a newspaper and a digital ad agency, as well…
