Why didn’t you respond to my TXT?
As indirect communication steadily becomes the standard form of communication these days, it is imperative that businesses and advertisers adapt to remain relevant in the consumer’s mind. A surefire way to lose a customer, in this new era of digital communication, is to overlook engaging in conversation–especially if the consumer has targeted you for discourse. Twitter celebrated its 5th anniversary this week, and as its user base continues to expand, brands and businesses continue to proliferate its interface. A mistake that is commonly made by these brand operated accounts, is the lack of response to user inquiries and ideas. This is a blunder that shouldn’t…