Today was my favorite day of my internship at Paula Hian Designs. While I did have to go in to work on a Saturday, I got to help in styling and running the photo shoot for Paula Hian’s Spring Collection. It was a long and hectic day, but I had a lot of fun. We had also run into a few obstacles like the pouring rain which caused the model to come in sopping wet, our backdrop wasn’t perfectly white, and our hair and make up artist couldn’t make it, but in the end all of the photos came out…

My fourteen weeks as a copywriting intern at Brownstein Group have been so enjoyable in every capacity. Before this, I’ve had experiences in which I liked my coworkers, but hated the work. Other times, I got to create some awesome things, but couldn’t stand the people I was creating them for. Brownstein has been a happy medium between these two extremes, and it’s made me largely happy. I’ve been able to get my hands on work for quite a variety of clients, from IKEA and Comcast to Amerigas and Sun National Bank. I even got to write a few things…

To end my senior year interning for Campus Recreation was a great experience and a work load I can’t forget. I was able to discover a lot about myself and which direction in the advertising field I would like to venture into. Being able to work with the amazing group of small people like I did was special. It gave me a new perspective as to how to communicate and create in such a inclusive work place. I was constantly asked to step out of the box, think like the consumer, and ask why. It’s motivation and pushes like these…

As a college student many people ask what my major is, my answer is Advertising. Most people respond by saying why Advertising. Well I’ll tell you why. I owe it all to Mr. Kendro at Delaware County Community College. He was my Intro to Advertising professor, and he was a real ball-buster. He reminded us of “The Most Interesting Man In The World.” He was arrogant, but he had a lot of experience. He acted as if you could never impress him, so I worked extremely hard to wow him with my projects. When I brought in my final project,…

My name is Matthew Morrison and I work for Temple News. Friday, the fourth of April was no ordinary day. A few Temple news workers, including my self, were sitting on a train out of Hamburg NJ barreling down the tracks to the core of the Big Apple. Our Financial liaison MediaMate was hosting a conference for college newspapers they were associated with. Nine schools belonging to the northeastern part of the states had been invited to participate in this round table event. Taking Place in the Harvard building, we found ourselves in awe. Every room passed held towering bookshelves…

Hello fellow Bloggers, Shannon Smith here, once again reporting to you live from the internship desk at WMMR radio station, home of the Preston & Steve morning show. Here at WMMR there are many events that are put on throughout the year to help promote the business and fellow partnerships that WMMR is affiliated with. When I first began interning here in January I was put right to work with the account managers in helping put on the cardboard classics. The card board classics is a annual tradition that is put on by the Preston and Steve show and is…

Competitive Analyses are used in marketing and advertising in order to properly evaluate the strengths and weaknesses of current and feasible competitors. At Finch Brands, my main task has been to complete competitive audits for our clients, in order to show them the high and low points used in competitors marketing and advertising. Basically, competitive audits are used to show what the client should and shouldn’t do, what to emphasize and what to stay away from when revamping their campaign. The first step in creating a competitive audit is to make a list of competitors: direct competitors and indirect competitors.…

Rachael Silverstein here, bringing you one of the most important lessons that my copywriting internship at Brownstein Group has taught me. As a graduating senior, I’ve heard the whole “you gotta network to get work” spiel once or twice before. In the past, I’ve kicked myself over missed opportunities to use my connections.  But what I’ve learned by getting and succeeding at my internship is that (unless you make a habit of burning bridges) there’s not always an expiration date on connections in the industry. Once you make a good impression, people are usually eager to help—even if it’s not…

I have been interning at Valley Forge Casino Resort and they just recently offered me a job for the summer. My supervisor even told me that she wishes I was a senior so she could offer me a full time job right now. I was so happy to hear her say such kind words and I am excited to work at Valley Forge Casino over the summer! I plan on getting everything I can out of this experience and I am hoping that I will be able to stay on the schedule as an on-call once school starts back up…

So, my semester interning at Skai Blue Media is winding down to an end. In fact, as I write this, it is my last day at the office. I have learned so much about creating graphics to suit a clients needs, color, font, layout, design, etc. What I never realized that is probably the most important aspect of graphic design is the technicalities of printing. The work that you present to your client must be exactly as they approved it, or exactly as you have designed it on screen. The most important part of design is printing your design and…

Since the middle of February, I have been doing my internship at Valley Forge Casino Resort. I am considered a Marketing Rep. Intern and I work with customers all day. Valley Forge is very high on customer service and we believe that the customer MUST leave satisfied. Being a casino, it is our main goal to make sure our customers come back. We cannot let them leave unhappy because that represents bad customer service. I have now been at Valley Forge Casino Resort for nearly 3 months and I am gaining a full understanding of how things work. I am…

Hello fellow bloggers, Shannon Smith here reporting to you live from the internship desk at 93.3 WMMR radio station, over the course of the Spring semester I have been interning for Kelly Wilson sales associate at WMMR radio. I am currently a Junior at Temple University majoring in Advertising. Prior to this amazing internship opportunity I was very confused on which track I felt would be best for me, after working for several weeks as an intern and getting hands on experience working with their account managers I finally feel like I have found my home in the advertising world,…

The idea that I will be walking in graduation in less then a week still blows my mind, I truly feel like I just started college yesterday…now I’m searching for a job!? Although, being a transfer student I only had three short semesters at Temple and have learned so much! To all “Ad” majors with a few semesters left I have a few valuable lessons to pass on. One: Take advantage of your time at Temple. Go to teacher’s office hours, get to know them! Your teachers can truly be the most valuable connections you have  leaving Temple. Get involved with Temple in…