NO FACEBOOK… ?!
On my drive to Philly this morning I was listening to NPR, and learned that China has created it’s own form of Facebook, in english meaning “everybody.” The irony of the title? They were forced to create this social networking…
Adlib
The Experiences of Temple Advertising Students
Digital Media
Saying Goodbye to a long Workout
I just had my last day at Weston Fitness, it was a weird change to end, but it is nice to not have to go Center City every other day. As I mentioned in my previous post; overall,…
The Royal Event of the Year– No, Decade. I Mean, Century.
I stand (sit, type) before you completely flabbergasted. The high level of intense media coverage of this wedding is unbelievable. (Just the fact that I didn’t have to mention WHAT wedding I’m referring to speaks for itself. For those of…
Branded Entertainment Campaigns
Actor David Keochner (Anchorman, Waiting) is having a free-form interview with Sarah Silverman. It’s hilarious, awkward, but most importantly it’s taking place in a Denny’s booth over breakfast. The series is called Always Open (watch here) and it’s the newest…
Interactivity
The above ambient campaign was created by the Quebec agency LG2.
Split Web Type
I recently found this fresh idea utilizing web type. Manufactura Independente did a nice little write up which you can find in the links I posted. Anyways, web type has always sucked, true type that is (not images). They (Manufactura) managed to…
Webby Awards 2011
The Webbys is an award show celebrating excellence on the Internet. And since the medium is virutally endless, they’ve broken it down into several categories: Websites, Online film & video, Interactive Advertising, and Mobile / Apps. From their, each section…
Skittles ‘Touch’ Online Ads
If I had a dream account to work on, I think I’d have to go with Skittles. Of course, I’m basing this solely off of the completely insane and original advertising they have already (I don’t even particularly like candy).…
A Facebook Campaign So Good, Facebook is Jealous.
I discovered this from the most excellent Ad Teachings– definitely a must follow for anyone on Tumblr. SAS came up with an innovative way to get people to enter into their contest and provide free advertising. I love how they…
01LINER Monthly Contest (brought to you by 20nine)
Each month, 20nine, offers up a cartoon or photo and asks for people to finish the story Winners chosen monthly! WHAT’S YOUR 01LINER? Current contest:
GranataPet Loves Dogs, Interactivity, and Being Awesome
I saw this on Mashable the other day and thought it was just so darn precious. What a seamless blend of interactivity and brand awareness. Although, I guess it’s pretty easy to please your target demo when they’re dogs?
Why didn’t you respond to my TXT?
As indirect communication steadily becomes the standard form of communication these days, it is imperative that businesses and advertisers adapt to remain relevant in the consumer’s mind. A surefire way to lose a customer, in this new era of digital communication, is to overlook…
Make Your Own Political Ad
New York City’s Museum of Moving Image offers users a chance to create their own political TV ad online. You can upload your own media and experiment with different effects and transitions. It may seem like fun and games but if you do a really…
A history of the World in 100 Seconds
A simple use of geographic coordinates and wikipedia articles provides us with this simple animation. Displaying what looks like exploding random dots, is actually the location of large amounts of human progression. “Many Wikipedia articles are tagged with geographic coordinates.…
The Greatest Movie Ever Sold
I should clarify that the full title is: “POM Wonderful Presents: The Greatest Movie Ever Sold.” Delightfully meta, right? Master of documentaries Morgan Spurlock is back and this time he’s taking aim at the marketing / advertising industries at…
I Wish This Was My Idea
This project is the idea of Candy Chang: “Many cities are full of vacant storefronts and people who need things. My New Orleans neighborhood is still without a full service grocery store. So I made these fill-in-the-blank stickers to provide…
No longer “Just a Big iPhone”
The new world of mobile computing has definitely changed with the introduction of tablet PCs. In most cases these new devices bring a lot of the functionally of its more stationary counterparts to the palm of your hands. Two of…
The Google Job Experiment
This guy Alec Brownstein is a creative genius. Check out his website HERE for some of his work. I suggest checking out the hilariously twisted spot he made for Ovaltine. It’s ingenuity like this that’ll really put you ahead…
Interactive Print Ad- Solar Energy
Whoa. What a great way to demonstrate your company’s objective!
Thursday, Feb 24, 6-8pm—Free PANMA event (free pizza too!)
Join PANMA (Philadelphia Area New Media Association) for the first event of 2011, as Scott McNulty, author, blogger and overall fun guy introduces us to creating a blog that people want to read.
1Billion Hungry
Well this completely relates to the project that most Art Direction two students just finished, and what some graphic design majors are still working on. 1Billion Hungry is a campaign that is a little more edgy than anything City Harvest…
Electronic Paper – The Note Slate
Stated to not be available until June, the $99 tablet for taking “digi-notes” won’t necessarily compete with the iPad, and that’s not the point. At least I don’t think so. The idea is something that has been exaggerated about for…
One Show College Competition 2011
This year, the One Club asked students to focus on one brand, City Harvest. Students were asked to focus on City Harvest's brand awareness, while encouraging NYC restaurants and individuals to support the City Harvest program.
Explore art museums worldwide (from home).
(In high-resolution, too!) The Art Project by Google offers you the opportunity to explore art museums from NYC to London to Prague using “Street View” technology. You can zoom in to artworks of interest and expand the information panel to…
Hot Soup Coming Through: Campbell’s Soup iAds More Effective Than TV Ads
With winter in full swing, many individuals–including this author–are seeking the solace of comfort foods. It only make sense for advertisers to try to appeal to this hankering–or in my case, weakness–of cold weather commuters to try a warm bowl…
Temple Ad Alum Jason Grandelli Speaks on Interactive Media
Yesterday, we had the pleasure of getting some insights about interactive media and how we could make the most of our tracks. Our Creative Thinking professor, Kimberly Cassady, invited another guest speaker. Last time we had Mr. Ken Cills of…
Black Friday: Survival of the Fittest
Today is one the busiest travel days there is. Tomorrow is Thanksgiving and tomorrow night is Black Friday. I can appreciate a good deal as much as the next person, but I don’t care for Black Friday. I don’t like…
LevLane: Client Updates & Awards
I think one of the most important things to do as an intern is keep up with the new clients that your company is signing on and with the rewards they are receiving. LevLane has three new client relationships; Philadelphia…
City Year Greater Philadelphia Internship
Hi, my name is Deione Sydnor-Robinson, Senior Advertising major at Temple University, currently interning at City Year Greater Philadelphia. The United States is currently facing an Educational Drop-out Crisis, every 26 seconds a students gives up on their education, which…
LevLane: Philadelphia Technology Park
On this past Wednesday, October the 20th, Philadelphia Technology Park opened. This was all thanks to fellow employee at LevLane, Holly Mantle. Holly has been working on this project for a very long time now and finally her hard work…
LevLane Gives Back to Philadelphia
Being an intern I get to see all the cool promotions/creative ideas going through the agency. Francesca Gunning, Account Manager, has been working on a project for over 7-8 months involving Hunting Park. The story was aired October 14th on…
This Week at TAC: ReminderMedia Recruiter Visit!
This week’s general body meeting featured a visitor from Reminder Media, Andrea “Andy” Hartfield. Reminder Media is a small business specializing in Sales and Communications in Real Estate. They mainly work with real estate companies, mortgage brokers, and financial advisors.…
Oh, Advertising & The Interactive Department
I am Gabrielle. I am a sophomore now and I’ve been interning at LevLane Advertising in the interactive department since April of my freshman year. I am an Advertising major. I love it!!!!!!!!! I love my job–what I do and…
How to Control a Conversation: Something I've Learned While Interning.
Currently I am interning at a company called ReminderMedia. ReminderMedia is the company that publishes American Lifestyle magazine. It is a sales internship and much of the time I spend here is spent on the phone, making sales calls. There…
The ad salesman internship
Still no real luck with selling ads for the Sporting Club at the Bellevue. I am targeting local businesses in center city and I have the feeling merchants are weary about putting ad money up for a new magazine they…
Philadelphia: Mural Capital of the World
I have worked at LevLane Advertising/PR/Interactive for 3 weeks as of Monday Oct 11, 2010. Thus far this experience has taught me that when people say the advertising industry is such a fast paced environment it really is. As an…
TAC Meetings
Yesterday, TAC members got to enjoy a Q&A panel about internships from its very own members. The panel was very informative and diverse. From internships in Philly, to Chicago, and even Australia, the insights were invaluable. A few tips I…
Staying Local with MOD Worldwide
One of the best parts about interning at MOD Worldwide is its location and the many local clients they have. Being able to walk down the block to take pictures of a new property for a realty company’s website, or…
3D isn't just for Movies
A new trend is rising, but is it really new? Remember as a kid when you read your favorite kiddie magazine or comic in 3D, well we’re all grown now and so have our magazine preferences (hopefully). However that doesn’t…
First month in
It’s been about a month since I started interning for Harmelin Media. At first I was not so excited about my internship. I wasn’t excited to be working outside the city, in Bala Cywnd, and I wasn’t so excited for…
