When I first heard that there was going to be a pilot program where Temple advertising students got the opportunity to GO Into a Philadelphia high school to teach advertising during an after school workshop, I was thrilled!! I couldn’t think of a more perfect opportunity for me. I also thought about teaching but I placed teaching on the back burner once I found out about the world of advertising. I never thought I could have the best of both worlds. As soon as I signed up for the course, I began thinking of lesson plans, activities, and different ways…

Philadelphia Magazine participates in multiple events throughout the city to get their brand known. Out of the few events I volunteered for promoting G Philly magazine at Outfest. Philadelphia magazine’s G Philly has only had two issues since the first in spring and plans on having four to six issues a year. Outfest was a block party held on Sunday, October 9th and on behalf of the marketing department organized G Philly’s appearance. I was excited to be on board helping Philadelphia Magazine promote their newest issue of G Philly at the festival. The festival was from 12-6pm and on…

A few weeks ago, we lost our design intern. He moved on to bigger and better things, landing a gig as a designer at a big Center City communications firm. We’re all glad for him, but it left us hanging in the balance, devoid of our graphically inclined intern. The three remaining interns – copywriting (me), business (Kristen), and PR/Events (Melanie) – were struggling to pick up the leftover slack. Our everyday task of keeping up-to-date on press postings was getting behind, and any design work was being pushed back. Enter Kendall, new design intern found via Kristen. Kendall is…

Since beginning my internship at Diccicco Battista Communications earlier this May, the entire creative team – web developers, writer, creative director and designer – have been hard at work on The Original Canal’s new website. The Original Canal’s, a liquor store based in South Jersey, is notorious for offering the lowest prices on beer + liquor allowed by the state of New Jersey. I, for one, think the new website is fantastic and successfully gives the brand a fresh, fun feel. Check it out at:  Additionally, DBC has been hard at work revamping its own website, another project that has…

On the top floors of Philadelphia’s PNB Building, you’ll find an extravagant office. The space used to be the penthouse apartment for Rodman Wanamaker and his family back in the 20’s. The original molding, fireplaces, and materials are still intact, but that isn’t the only thing that contributes to the unique atmosphere. For over a decade, Red Tettemer has been building an American Cabinet of Curiosities in this converted space. The two floor office is mainly decorated with eclectic nic-nacs.  Antique signs and posters are mounted on walls of vibrant blue, yellow, and red. Chandeliers reminiscent of Larry Fuente’s work…