The Experiences of Temple Advertising Students
My name is Tony Lim. I am currently an intern at Weston Fitness, a health club in Center City Philadelphia on 19th and Market. When applying for this marketing/advertising internship, I was hoping to get this opportunity because it could…
I know Sheryl is getting tired of my posting from my native blog Popflys, but I just had to share this one. Developed around the framework of Foursquare, the app Turf basically “gamifies” the experience with rewards and social interaction…
I discovered this from the most excellent Ad Teachings– definitely a must follow for anyone on Tumblr. SAS came up with an innovative way to get people to enter into their contest and provide free advertising. I love how they…
The first word that came to my mind when I read the first sentence of an article on BiteDaily and saw the first image of this article was the word brilliant. This is not an exaggeration, I truly was just…
As an advertising student on the copywriting track, there is no question about it– I am on the computer ALL THE TIME. Whether I am accessing e-mail through my blackberry, or using Photo Shop on my Macbook Pro, there is…
Recently, I saw a Target documentary titled “Behind the Bullseye” a couple of days ago on CNBC and it explained how the brand has become such a power player amidst the ever changing economy. I posted about Target’s Black Friday…
In 2003, Mark Zuckerberg co-created a new definition for connectivity in his Harvard dorm room–He called it Facebook. He gave “people the power to share and make the world more open and connected.” Today, 500 million users worldwide are connected…
We all used Myspace. It was our first foray into the world of social media… “EXCUSE US! Don’t forget about Friendster! WE ushered the way for Myspace….” Oops, sorry Friendster. 2003 feels sooo long ago. Please don’t be mad. So…
Word of mouth can make all the difference if you really trust your opinion leader. Yelp provides an alternative with strength in numbers. "Real people. Real reviews."
Overall, I think it's a truly innovative idea. It encourages spending, socializing, competition, and promotional discounting.
Today JetBlue airlines surprised it’s Twitter followers by announcing that they would be giving out free airfare in Manhattan. The only perk is that you have to “find” them. This is a perfect example of how businesses are beginning to…
Social Media sites such as Myspace, Facebook, LinkedIn and Twitter have changed the way we communicate with others and the way businesses communicate with us. Nowadays, any business large or small can create a profile on a social media site…
https://www.youtube.com/watch?v=mtOgrB4ZkgY&feature=player_embedded It’s funny that, one of the great powers of the internet is anonymity. People write things online that they wouldn’t dare say face-to-face to anyone. They’d be too embarrassed to act like that in public, but because there is…
