The Experiences of Temple Advertising Students
Throughout many of my classes, the majority of the teachers have been strong in pushing the professional use of social media. Facebook and Twitter are easy for us to use because they cross with our personal social lives. We know…
Facebook has found another way to take over your social life. They have just created a new experience for the HTC First phone that comes preloaded with the Facebook home page. It’s a new feature that takes over the…
SOCIAL MEDIA SUMMIT The HUB | 2929 Arch Street, Mezzanine Level, Philadelphia, PA 19104 Thursday, September 27, 2012 Please join us for an update on the exciting changes happening in the social media landscape. We’re excited for another spirited and…
I think I can speak for us all that at one point or another we have wondered what it would be like to be the main character of a movie. This is the key insight for “The Beauty Inside” a…
With Pinterest’s rising popularity, Hearst, a company that produces magazines such as O, the Oprah Magazine, Cosmopolitan and Town & Country, are recognizing how important it is that each magazine have its own presence on Pinterest. The company has even…
I came across an article on AdWeek called “Data Points: The Kids are Online.” The article basically reveals how younger children today such as 7 years old are already using social media sites like Facebook. I started using Facebook when…
This past week I completed my first week of my second internship at Maiden Media. Three words: I Love It! It’s a small shop tucked away in the chic-ness of Olde City but once you step inside you quickly realize there…
So this Sunday is THE day when we get to see the Super Bowl XLVI. When the Super Bowl comes near we know the best advertisements of the year will be making it’s appearance. If you look at Adweek, you…
Why should we as aspiring advertisers keep up on the latest trends and happenings in the world of Social Media? Social media sites reign as the most popular online hangouts. Americans spend 23% of internet time on social networks, no…
Everyone knows that social media is becoming an essential part of most marketing projects. This area of advertising leaves room for creative ideas and unique market opportunities which I have had the opportunity to begin working in through my internship…
I am Cara Irizarry and I have been interning at Philly2night.com, a website for people who like to be in the know about nightlife, events, music, food, fashion, and art in Philadelphia. My internship was a social media position, a…
I’m Cara Irizarry and I have been interning at Philly2night.com since May. Philly2night.com is an online resource for people who like to be in the know about events, music, food, fashion, and art in Philadelphia. Members can connect with other…
My name is Tony Lim. I am currently an intern at Weston Fitness, a health club in Center City Philadelphia on 19th and Market. When applying for this marketing/advertising internship, I was hoping to get this opportunity because it could…
I know Sheryl is getting tired of my posting from my native blog Popflys, but I just had to share this one. Developed around the framework of Foursquare, the app Turf basically “gamifies” the experience with rewards and social interaction…
I discovered this from the most excellent Ad Teachings– definitely a must follow for anyone on Tumblr. SAS came up with an innovative way to get people to enter into their contest and provide free advertising. I love how they…
The first word that came to my mind when I read the first sentence of an article on BiteDaily and saw the first image of this article was the word brilliant. This is not an exaggeration, I truly was just…
As an advertising student on the copywriting track, there is no question about it– I am on the computer ALL THE TIME. Whether I am accessing e-mail through my blackberry, or using Photo Shop on my Macbook Pro, there is…
Recently, I saw a Target documentary titled “Behind the Bullseye” a couple of days ago on CNBC and it explained how the brand has become such a power player amidst the ever changing economy. I posted about Target’s Black Friday…
In 2003, Mark Zuckerberg co-created a new definition for connectivity in his Harvard dorm room–He called it Facebook. He gave “people the power to share and make the world more open and connected.” Today, 500 million users worldwide are connected…
We all used Myspace. It was our first foray into the world of social media… “EXCUSE US! Don’t forget about Friendster! WE ushered the way for Myspace….” Oops, sorry Friendster. 2003 feels sooo long ago. Please don’t be mad. So…
Word of mouth can make all the difference if you really trust your opinion leader. Yelp provides an alternative with strength in numbers. "Real people. Real reviews."
Overall, I think it's a truly innovative idea. It encourages spending, socializing, competition, and promotional discounting.
Today JetBlue airlines surprised it’s Twitter followers by announcing that they would be giving out free airfare in Manhattan. The only perk is that you have to “find” them. This is a perfect example of how businesses are beginning to…
Social Media sites such as Myspace, Facebook, LinkedIn and Twitter have changed the way we communicate with others and the way businesses communicate with us. Nowadays, any business large or small can create a profile on a social media site…
https://www.youtube.com/watch?v=mtOgrB4ZkgY&feature=player_embedded It’s funny that, one of the great powers of the internet is anonymity. People write things online that they wouldn’t dare say face-to-face to anyone. They’d be too embarrassed to act like that in public, but because there is…
