My _____ : Round 2

We all used Myspace. It was our first foray into the world of social media…

“EXCUSE US! Don’t forget about Friendster! WE ushered the way for Myspace….”

Oops, sorry Friendster. 2003 feels sooo long ago. Please don’t be mad.

So as I was saying, Myspace, even though it wasn’t the 1st player in the social game, was most definitely the game “changer.” Like most empires though, it fell into ruins, breathing on the life support of its music platform and still fairly high number of users in Asia. But hold the phone, Myspace is finally unveiling a new look? Bestill my heart. Right on the heels of David Fincher’s “The Social Network” comes our old friend, looking, well… surprisingly dashing.

From the mouth of Mashable, comes a story of struggle, degredation, hard work, rebranding, and potentially renewed success. No one will deny the fact that Myspace (now playfully referred to typographically as “My ___”) had totally become the AOL/Times Warner of social media sites (ie: let it die already, stop trying to fix a sinking ship). But I have to say, this old gal may still have some life left in her. “It’s ALIVE!!!!!”

Here are a few shots of their Youtube video promo:

Click here to watch the video>>>

The layout is new, the style revamped, the mission totally altered. What used to be the “place for friends” is now known as “the leading entertainment destination that is socially powered by the passions of fans and curators.” Shoo, what a mouthful. So, what do you think? Check out the full article at Mashable and come back to tell us if your feeling motivated to give your old friend a call. He certainly misses you, the question is, do you miss him?

– Jason Kaminsky, Philly Ad Kid
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