print ad

My Tribune to Photoshop.

Revel Print Ad1

I continued to look through Philadelphia Magazine and I came across an advertisement for a new resort in Atlantic City called Revel. The advertisement caught my attention because the advertising was very different. It had 6 series of advertisement focusing on the different parts in the resort. It has a main advertisement that shows different parts that relate to this specific resort. As you turn the pages you can see the campaign with different images and copy.

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I Guess Copy is Really Important.

Temple Heart Center Ad

This week, I took a look at Philadelphia Magazine. Philadelphia Magazine is a location-based magazine filled with all the different things that are going around in Philadelphia. It includes large amounts of advertisements for companies that are around the Philadelphia district. When I was looking through the magazine, I came across an advertisement for Temple Heart Center, specializing in heart surgery. If you see the advertisement, you see the layout is divided in half by an image of a man and some copy on the bottom. This advertisement caught my attention because the photo they chose was kind of odd. First my initial thought was, breast cancer. Even though men don’t usually get breast cancer (or not at all), it just seemed odd that they decided to choose a picture that has a man focused on his chest. I know that’s where the heart is located but the image seemed weird.

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History Repeats Itself.

Scion IQ Print Ad

This week I took a look at GQ April 2012 issue (the “special issue”). In it, there are tons and tons of advertisements and things that men need in the year 2012. When looking through the magazine, I found something really different. I came across a 1 page spread advertisement for Scion IQ. I never actually saw the car myself, but from the looks of it, it looks tiny. I guess through their research to find a way to campaign their vehicle, I think this question came up. Because the car is so small, doesn’t it seem like if you get into an accident once, you might get killed? I think that’s why they created this campaign for their airbags. If you see the spread, you can see that the car features 11 airbags.

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Too Boring.

Detail Magazine Advertisement

Ray Ban Previous Campaign

I continued to look through Detail Magazineand found something interesting and very different. I don’t know if any of you followed Ray-Bans print advertisements but they had series of Ray-Ban campaigns. There had series of interesting campaigns done by the brand Ray-Bans but in the Detail Magazine, I came across an advertisement for sunglasses and it seemed a bit off.

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Effects Are Cool.

True Religion Jeans Print Ad

This week, im looking at the current issue of GQ magazine. When looking through the magazine there are tons and tons of advertisement for men’s fashion. I came across an interesting advertisement for the True Religion Jeans. In this campaign they are focusing on the patriotic essence of the brand. They chose to go with the American color red, blue and white. They are representing this patriotic feel and they incorporated that into their type as well as the image. As you can see, the man is wearing a shirt that looks as if an American flag. But the interesting part is actually the man. I thought that this was actually the shirt he was wearing but I saw his head and realized it was an effect on Photoshop.

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It Takes Time to Achieve Greatness

Toyota Prius Connected Print Ad

I continued to look at Mens Health March 2012 issue and I found another advertisement that I thought was interesting. It is for the new Toyota Prius V. The campaign was created by Saatchi & Saatchi and if you go to this website you can actually see how the campaign was created. I suggest that you go see it because it’s really interesting. Their goal was to show that the Prius V has more versatility, efficiency and connectivity. That’s where these three print ads came up. They are trying to show that this car can basically do anything is for versatile, efficient and connected. They portray these three different themes with three different tag lines with different objects.

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Eraser Tool?

David Beckham H&M print ad

This week I took a look at Mens Health March 2012 issue. In this issue with David Beckham on the front made me think of something. As I was looking through the magazine I came across the advertisement for H&M with David Beckham. There’s been so much buzz about this advertisement because I guess girls love him (that’s besides the point). If you check out this website, it says that the David Beckham advertisement was the most talked about on social media during the Super Bowl.

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Boost Your Confidence

Clearblue Logo

Let me start off by saying that I am a man and I don’t mean to offend or judge women. I came across a magazine that typically women enjoy. People Magazine is a magazine designed for the latest gossip and news of celebrities and people that we consider important. On the current issue of Peoples Magazine (February issue) with the cover of Heidi Klum, I saw an advertisement that caught my attention.

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