My Life as a Newsie, Mariachi Band Member, and a Penguin…
...The Book of Life. The Book of Life is a children’s film that relates to Mexican heritage. The first thing I helped out with for The Book of Life was...
Adlib
The Experiences of Temple Advertising Students
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Advertisers and Marketers Not So Different After All
...no matter how small. Such as, filling in dates on a flow chart for a client or thinking of copy for a social media post. In my experience so far,...
For The Love of Advertising & Real Estate
Hello, My name is Nina Symone Freeman, I’m a Junior in the Lew Klein College of Media and Communications. Majoring in advertising with a concentration in account management and...
“Buy.ology” by Martin Linstrom
...complete truth. Each chapter offers a different example of a test done often times through fMRI testing that show which parts of the brain consumers are using when making purchase...
30 Years of Outfitting Athletes, 4 Months of Interning
It has been my honor to be an intern at City Sports for the exciting time of the company’s 30th Anniversary. The marketing team has done a great job of...
How to Fill an Empty Canva
...graphics. Comments Every page you add onto your file, you have the ability to create comments that stick to the side of each page. This is incredibly useful for getting...
Experience at Temple University’s Marketing Department
...design, and much more. View the work I had the privilege to shoot, edit and produce: Temple Football Promo: https://www.youtube.com/watch?v=CL13TpK2Njc Ask an Owl: https://www.youtube.com/watch?v=zEFjrOGThEI, https://www.youtube.com/watch?v=Rr1yEZe7ugk TU Palooza: https://www.youtube.com/watch?v=b4LhPJziQHA&t=14s ...
Harlem Shake Keeps Going
...amateur contributors for the most YouTube views. Below are videos from TBWA/Paris as and Wieden + Kennedy Portland. https://www.youtube.com/watch?feature=player_embedded&v=x2aarK2FC-M https://www.youtube.com/watch?v=cd8Fmh7nIrQ There have been a few to come of our very...
An Intern’s Insights to Live By
...allow myself to go through last week’s notes. Next, notes. Take them on paper. I’ve always found that jotting down the information from a meeting has helped me stay organized...
Graduation is Around the Corner!
...I would recommend: https://www.adcp.org/events.php https://portfolionight.com/11/philadelphia 3. Search the web! There are so many other outlets and websites with job postings specifically for our fields, do a little research on your...
Contagious: Why Things Catch On – A Review
https://smcsites.com/adlib/files/2017/11/Voice-005_sd.m4a Contagious is a book that tries to break down why certain content goes viral and some does not. Jonah Berger makes the argument that for content to go viral...
Methods of Persuasion: How to Use Psychology to Influence Human Behavior by Nick Kolenda
...book to all of my friends, as the principles learned can be applied in so many situations in life. Please listen to my full review of the book below! https://smcsites.com/adlib/files/2017/10/BookPodCast-MP3.mp3...
How to Balance an Internship with Your Classes
...to your schedule, so here’s a few tips that my friends & I have learned along the way! Know your due dates ahead of time. Planning out due dates for...
Behind the Scenes of a Press Preview Fashion Show
...got press on many social media channels and websites from large, influential companies such as Brides.com. Something that surprised me about the event was how small it was compared to...
Why I Hope to Gain A Client, Not a Job, From My Internship
...and Communication, I was the creator and editor of a now-popular food blog called Philly Foodporn (www.phillyfoodporn.com, @PhillyFoodporn on Instagram). Some of you may even use the #PhillyFoodporn tag when...
Career Week Starts this Friday 2/15!
...from CLA Alumni. Tuesday, February 19: Career Fair Preparation 10:00-10:50 a.m., Student Center 200A Learn what to wear to the Career Fair and how to research, approach, and follow-up with...
5 Campaigns that Paved the Way
...but simply withholding the truth that every other competitor is exactly the same is how they succeeded. Check out this vintage commercial from the campaigns heyday! https://www.youtube.com/watch?v=iPsoxmXjtfc 3. Listerine Invent...
A Journey Through My SEO Internship Experience
...what Search Engine Optimization entails, I’ve learned about keyword research, onsite optimization, link building and understanding all the aspects of driving organic traffic to websites (all these things I never...
How to Land Your Dream Internship
...and I am looking forward to hearing from them. Do your research: I know you have probably heard this a million times, but it really is important to research the...
The best day so far!
...for every job order. For instance, the cookbook for GPTMC would have a status sheet. An example of a task would be, to get estimates on binding prices (for the...
Creating a Competitive Audit
...disappear FOREVER.” Facebook. 05 May 2014. [05 May 2014 https://www.facebook.com/Cosmopolitan]. Cosmopolitan Magazine. “15 of the BEST slimming foods for pre-bikini season.” Facebook. 05 May 2014. [05 May 2014 https://www.facebook.com/Cosmopolitan]. Cosmopolitan...
Free Tickets For Your Efforts
...I love the free perks at MayoSeitz? I’m still awaiting my 10-piece cookware set that should be coming in the mail, courtesy of a partner of MayoSeitz! I know it...
Spring Break Reading Recommendation
...Good Ideas Come From, Steven Johnson demonstrates with examples throughout history (aesthetically and conceptually), how good ideas are cultivated. While this book isn’t going to reveal the mystery behind the...
Miami Ad School
...one solution to continuing your education in advertising and perfecting your book to surpass the tough competition that is heading straight for the agency interviews. Recently I’ve been looking into...
Giving Back
...advertising. This internship has been a wonderful opportunity, and one I’ve learned more in than I ever expected. For the entire story please visit this website: https://www.fullyfittolead.com/in-spirit/newsletter5-12.html CNN Report: https://www.cnn.com/2012/03/02/us/braydon-nichols-ireport-update...
Decoded: The Science Behind Why We Buy
...Barden expands on how our psychological processes influence us when we see products, brands, store shelves, commercials and more. He uses many example images of real life products, packages and...
Drunk Tank Pink by Adam Alter
...results. Overall, the book is easy to digest. It isn’t overly scientific which I like, but if you are interested in any specifics or further research, references to individual studies...
Promotion Machine!
...The Morning Call‘s respective website, LehighValleyLive.com, DiscoverLehighValley.com and plenty more outlets that I thought would help me get the word out. But as time was dwindling towards the first day...
The Nest That Helped Me Grow
...experienced getting lost scrolling down Instagram, Facebook, Twitter, Pinterest… Shall I keep going? Through Instagram and Facebook, I have been able to reach much larger audiences, increase brand awareness, engage...
Temple University Study Abroad Week
https://www.youtube.com/watch?v=SlPuglPSlsU&feature=plcp September 10 – 14th Do you love Temple University but have always wondered what it would be like to study overseas? September 10-14th is your chance to ask...
The Nail Salon Intern
...media. Most of my classes involve branding – a complex science of communication that integrates imagery, copy, feeling and emotion to convey complex messages from business to consumer. For my...
Walk a Mile in My Shoes: My Internship at Llani
...Anthropologie, Free People, and BHLDN regarding collaborations with Llani; these opportunities have been invaluable, as I aspire to work in an environment similar to the ones present at these companies....
Native Advertising: The “New” Trend
...be nothing new, but rather a resurgence of the widely debated advertorial idea. I am not complaining about the change in language though. Advertorial became a buzz word that created...
The Neiman Adventures: Preparing for My Journey
...to get experience in advertising through a completely different company type. If you like this, make sure to look for Bow Wow and Meows Spa on Facebook I created the...
Red Bull Records
...fun to do. There has been countless times where I’m sitting on my couch in my apartment and my roommate comes in and asks what I’m listening to. Then a...
Let’s Talk Pinterest for Marketers
...Pinterest account, you will automatically follow/be followed by your Facebook friends who are also on Pinterest. Next, for ease of pinning, one can download a “Pin It” button to their...
It’s All About Who You Know. So Get Involved Today!
...that occur throughout the year, opportunities to network and gain visibility through committee involvement, free subscription to the bi-monthly Philly Ad News magazine, and many others. There is also the...
One of the amazing bonuses of Live Nation….Free concerts :)
...kept me dancing the entire night. I went with my best friend which made it even more fun! Interning at Live Nation allowed me to score free tickets for my...
The KYW1060 Sales Intern Experience
...time it was mentioned it usually would trigger a memory. What assets/advertising opportunities does CBS offer to its clients? Sponsorships Promotions Digital Advertising Web Mobile www.radio.com...
Social media and the earthquake in Japan
After the earthquake in Japan last Friday, social media like Twitter and Facebook helped people in Japan communicate with one another and those outside of the country despite the chaos....