Fantastic Fanatic!

Hey Everyone! My name is Kaitlyn Dychala and I am interning at 97.5 The Fanatic. Thus far my experience at the Fanatic is fantastic!  I enjoy going coming in because everyday is different.  The people that work at the Fanatic are very helpful and want me to have a great experience.  They bring me with them to client meetings which really helps me to see real world sales taking place.  I am able to better understand client and customer management and I am also able to participate in the sales cycle.  I am also able to make connections and meet a wide variety of people from all areas of business.   One of the most interesting things about radio sales is that you are able to interact with people from almost any type of business and you are selling something that is not tangible rather than a product.  This means that the sales person must really make the client understand what it is they are getting from the sale. One of my favorite sales meetings was with their client Cheerleaders.  For those of you who don’t know, Cheerleaders is a local gentleman’s club. (I didn’t know what it was at first either!)  When we arrived for the meeting I was a little skeptical, but after being there for ten minutes I created a relationship with a lovely women who works in their marketing department, and well as being an entertainer. She opened my eyes to a whole new world, and made me become a less judgmental person.  I appreciate meeting her and believe she had a positive impact on my life whether she realized it or not.  Other positives include:  real work experience, fun and creative projects, interaction with many different people, interaction with radio hosts, attendance at station events, and many more.