Finding My Niche

Data visualization is never something I previously had an interest in, or rather, something I didn’t believe I was capable of – but that’s the beauty of Seer.

I’m a digital marketing intern at Seer Interactive in Northern Liberties. Seer is a digital marketing agency that primarily specializes in SEO, Paid Media + Analytics. My workload is split down the line between SEO and Paid, but surprisingly (surprising to myself, this practice is actually pretty normal) I found myself focusing my off-hours on cross-divisional analyses on Power BI.

Data visualization is never something I previously had an interest in, or rather, something I didn’t believe I was capable of – but that’s the beauty of Seer. It’s a community of super-smart individuals who are devoted to empowering each other to be their best self and find their niche.

I’m happy to say I’ve found mine, and can’t express enough gratitude for my team that helped me get to this point. It’s been an experience (to say the least) navigating this past semester between graduation and COVID-19, but Seer has provided an incredible sense of security through it all.

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2 Comments

  1. Hi Alexandria, I enjoyed reading your post. I, myself, found out that focusing on studying on best practices outside of work can really have an impact on our career development. COVID-19 also had an effect on my work/school life so I totally understand the struggle.

  2. Congrats on graduating! I’m happy to hear to that you had a great experience at Seer. I would love to intern there some day, everything I have heard about them has been positive. What would you do differently going in now that you have had the experience? It is great that you found your niche in something that you wouldn’t have even imagined doing before. I had a similar experience working in advertising at an orthodontist office. Keep that adventurous side, and best of luck in the future!

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