Union Trust: Philadelphia Steakhouse
Union Trust: Philadelphia Steakhouse (Opening February 2, 2009)
Adlib
The Experiences of Temple Advertising Students
Internships
Old Grand-Dad: Head of the Bourbon Family
"We have to charge more because smoother Grand-Dad costs more to make. But that's the price we have to pay to be head of the Bourbon family."
"U" by Kotex: Why are tampon ads so obnoxious?
The campaign is called "Break the Cycle" and Kotex has a site with all sorts of interesting media on it.
The Axe Effect
Many people are familiar with the Axe brand of body spray. Their latest commercial features thousands of women running through trees, and jumping over rocks to get to a man on the beach who is spraying himself with Axe. These…
Great guerrilla
I came across some really great guerrilla advertising campaigns used on buses. One is for a Baltica Beer. The poles to hang on for people who stand in a bus, actually have beer cans around them. So when you hold…
Does it offend you? Or make you think?
There is always controversy when it comes to animal rights advertising. In the United States PETA is responsible for creating some pretty attention grabbing campaigns. Most of the time they feature a naked celebrity, claiming they’d “rather go naked than…
A visit to Red Tettemer
We all know that joining TAC has many benefits. One of the main benefits is getting to visit real, and prominent ad agencies. Recently, TAC visited Red Tettemer, a mid-sized agency located right outside of Philadelphia. I got to talk…
Sharing a common goal: 88% fewer beverage calories
Pepsi, Coke, and Dr. Pepper unite to provide healthier drink options in school vending machines.
We Changed Everything About the Name!
Suppose we know from experience that Verizon is better in just one of these areas, the fallacy that we are supposed to assume that Xfinity is automatically better in the other area.
DEC vs. an Internship
Recently, I’ve heard a lot of students contemplating whether to do DEC, or an internship to fulfill necessary credits. Personally, I did an internship, and I know a lot of others who went the same road as I did. I…
Secur-O-Slax: Everything happens on the inside
Meet the most relaxed man in menswear!
Why should YOU be a TAC member? What does it have to offer?
Hi everybody! This week I got an inside perspective on what it’s like to be a member of TAC, and learned about some of the great things they do. Since I am not in TAC, I thought it would be…
A veteran in the industry shares his experience
A few of us from the blog team just left a room from listening to a fabulous guest speaker here at Temple. His name is Ted Regan, and he’s had a successful career in the advertising industry for over 30…
The current perspective of advertising. How YOU can help fix it.
I got word that TAC was having a guest speaker, so I went today to check it out. The speaker was Tom Czajkowski, who is an associate creative director at Carton Donofrio Partners in Baltimore. He had an interesting take…
Peta: Human Meat…
Last year Peta did a number of "demonstrations" using "human meat" with the slogan "meat is murder." It's definitely attention-getting.
From SCT to Apple! Alumni Joe Ferry’s 5 Tips for Landing a Job
Joe spoke on his growing pains as he transitioned from fresh-faced TU alum to Apple Inc. field recruiter.
Social Media in Action
Today JetBlue airlines surprised it’s Twitter followers by announcing that they would be giving out free airfare in Manhattan. The only perk is that you have to “find” them. This is a perfect example of how businesses are beginning to…
"A Virtual Call To Action"
As Temple students, many of us have traveled to the heart of the city only to be greeted by the scent of putrid air and homeless men and women searching for their next meal in a garbage can. Clearly these…
"The Most Interesting Man In The World"…sells beer?
King of Creation Myths! We have a cliché in advertising that goes like this, “Don’t sell the steak. Sell the sizzle.” In a previous post I offered some opinions about Nationwide’s “The World’s Greatest Spokesperson in the World” and Geico’s caveman. In my…
Too Much or Just Enough?
Advertising Agency: BDDP & Fils / France The copy of this magazine ad reads “Smoking is being a slave to tobacco.” This photo is only 1 of 3 in the public interest campaign put out by Association de défence contre…
Are You "In" the loop?
Social Media sites such as Myspace, Facebook, LinkedIn and Twitter have changed the way we communicate with others and the way businesses communicate with us. Nowadays, any business large or small can create a profile on a social media site…
Crossing the line? Gay dating ad banned by CBS
I recently came across a banned Superbowl advertisement for ManCrunch.com, a website where gay males can interact. This commercial definitely catches you off guard, makes you laugh, and shocks you a bit. CBS apparently thought the ad was too risky…
Philly Ad Club Media Crawl Feb. 2010
I attended the Philly Ad Club Media Crawl. Philly Ad Club hosts many of these ‘Crawls’ reaching out to companies specifically in Philadelphia. During this event we visited Philadelphia Business Journal, CBS Radio, KYW Radio, and Fox 29. This was…
Internship Interview #1: Alex Riley & Harmelin Media
Hi everyone! My name is Devan West, and I am a senior studying advertising at Temple. We all know how important it is, especially in this major, to have an internship. After all, it is a requirement in the curriculum.…
Russ… Is there any other way to look?
Russ... Is there any other way to look?
Schock-vertising
There are many “Shock Advertisements” going around. This Ad was created by an advertising agency, Serve, that Family Violence Partnership hired. This advertisement is to make people more aware of the rising acts of statutory rape, specifically in Milwaukee, where it…
Mail Carriers Balk at Bulk Mail!
Would you be upset if you found out your mail carrier was trashing your junk mail before you even got to look at it? Most people would give him a high five! Or would they?
The Hype Game!
Find out why promotional games are really lost leaders.
Verizon: abuela, Abuela, ABUELA!
It might not be a good idea to talk to your grandmom via webcam if you have slow internet.
Welcome to the Gerber Generation!
A flip book made of babies.
The Mona Pizza…
"Get ready for something truly Italian. The Classic Italian Crust. Coming April 3rd."
Idea Killer or Killer Idea?
The World's Greatest Spokesperson in the World!
“You’re the best I’ve ever seen! The best… anyone… has ever… seen!” (Great line!) And then I thought, “This caveman looks a bit different. He’s missing a brow ridge."
Being a jerk online spills over into being a jerk in public!
https://www.youtube.com/watch?v=mtOgrB4ZkgY&feature=player_embedded It’s funny that, one of the great powers of the internet is anonymity. People write things online that they wouldn’t dare say face-to-face to anyone. They’d be too embarrassed to act like that in public, but because there is…
Swept Under the Rug…
The late night shuffle was NBC's failed attempt at cost effectiveness. Show's like Law & Order are costly so they tried a cheaper option and it didn't work out.
Word of Mouth at its Best!
Of all the things Philly is known for, we’re kind of a big deal when it comes to the restaurant industry. Fine dining, pastries, and bar food aside, our claim to fame is the cheese steak. Depending on whom you…
What's Happening in Philly?
PHILLY FUN: Body Worlds 2 & The Brain at The Franklin Institute till April 18th Picasso and the Avant-Garde in Paris at the Philadelphia Museum of Art from February 24th till April 25th; STUDENTS ONLY $19 Flower Show 2/28-3/7 at…
Texting and Driving
This issue keeps popping up more and more! Texting and driving is causing accidents and it’s becoming very serious. What are your thoughts? Any stories that anyone is willing to share? According to The New York Times, President Obama banned Federal staff…
